Posts From trademagazin

Hungarian Companies are more Pessimistic

The measure of confidence at Hungarian companies slipped to 85.4 percent in the second quarter of 2008 from 91 percent in the first quarter.  Ecostat's TOP-100 index for sentiment at...

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Virtual shopping can't take all

The Store of the Future 2012-15 report, commissioned by Visa Europe analyses the key customer, payments, technology and social responsibility issues affecting the likely development of retail stores in Europe....

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Germans to shop more in May

German retail sales rose by more than expected in May, offering a glimmer of hope that a labour market recovery may be yielding fruit, although the outlook remains clouded by...

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Auchan to Open Next Unit in Miskolc

The new ecofriendly hypermarket will be less high as the others and has special heating and cooling technology.   The next Auchan hypermarket, which opens in last quater of the...

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Healthy Food for Kids at Burger King

The Burger King Corp. said it has introduced a new nutritionally balanced Kids Meal as part of its BK Positive Steps Nutrition Program. The Kids Meal consists of BK Fresh...

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Aldi to Open One New Store a Week until 2013

Aldi sets to spend £1.5 billion up on its expansion plans – building a new store every week and recruiting 1,500 employees.  The German hard discount chain announced its plans...

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Kellogg Acquires Leading Biscuit Manufacturer in China

Kellogg Company acquired Zhenghang Food Company Ltd., a manufacturer of cookies and crackers in the northeastern region of China.  "Geographic expansion in high-growth markets like China will help Kellogg Company...

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Tesco Donation for Salva Vita Foundation

Since 2003 the British retail company sponsors every year a program or organisation which help disadvantaged people to make their life better. Last year Salva Vita Foundation's „Workplace program” won...

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Lipton's New Promotion with Yellow Dressed Policemen

The in June started action focus on the new, fresh, lemon taste of Lipton.   Yellow dressed health policemen run in the city wiht a yellow Ford Crown Victoria police...

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Tchibo Owners Boost Escada Stake

Tchibo owners Wolfgang and Michael Herz are buying a “significant minority interest'' in Escada AG, a German luxury fashion brand.   The Herz brothers plan on buying shares in a...

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Consumer Spending Higher-Than-Expected In May

US consumer spending rose a better-than-expected 0.8% year-on-year in May, as tax rebates helped fuel the biggest rise since November 2007.  Figures from the Commerce Department said the rebates helped...

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EU Tightens Import Norms on Indian Guar Gum

The European Union has sought certification from an Indian government trade body and a laboratory on guar gum to eliminate toxin contamination.  In July and August last year, 16 of...

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Coca-Cola Acquires Waters and Soft Drink Brands

The American soft drink giant payed USD 225 million for Carlsberg. According to the agreement, which takes effect immediately, Coca-Cola acquires Carlsberg’s mineral water brands Kildevæld and Kurvand in Denmark...

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New foam tray for packing and into oven

Sealed Air said that its Cryovac ovenable foam tray (OFT), suitable for either microwave or traditional oven use.  A new C-PET foam tray targeted at the chilled and frozen ready...

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Austrian Food Specialities debuts in New York

The Austrian food producers showcase their products on Fancy Food Show 2008 and later get meetings in Manhattan supermarkets.  More than 2,300 domestic exhibitors from around the country and the...

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Marche S1 is Austria's Best Restplace

The restplace was open last November, but according to German ADAC it is Europe 2th best restplace.  Before the summer season ADAD, the German Car Club, spyed 65 restpalces in...

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New Sales Director at LLP Budapest

Attila Biber is the second specialist, in a short periode, who arrived from Microsoft Hungary. LLP Budapest's CEO, Zsolt Ambrus also worked at computer giant. Attila Biber (42) is mathematician...

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Carrefour Slides on Reduced Profit

Carrefour SA, Europe's biggest retailer, fell to a 3 1/2-year low in Paris trading after scaling back forecasts for operating profit and sales.  Operating profit will increase at about the...

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Hungarians consumpt less biscuit

Last year 27 tons of biscuit were sold in Hungary, it is deep by the European Average. Only Greeks, Czechs and Slovakians eat less biscuits as we.   Hungarians eat...

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30 billion dollars a year agricultural investment needed

The UN's Food and Agriculture Organization said 30 billion dollars (19 billion euros) will be needed every year until 2050 to stave off world hunger. Soaring food prices may reverse...

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Nutritek Profit up 17 pct

Nutrinvestholding, the listed arm of Russian baby food maker Nutritek Group, boosted net profit by 17 percent to $26 million in the year ended March 31, 2008. Nutritek's revenue rose...

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East-European hotels have surpassing revenues

According to Smith Travel Research global report the Revenue per available room is the highest, 86.89 euros is East-Europe.  It was an 11.4% RevPar increase in East-Europe, also the average...

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Payable household goods in Hungary

According to Eurostat and OECD common research the electric equipments and household goods are several % less in Hungary than the European average.   Within the framework of the European...

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Tesco, Asda Cut More Prices

Tesco PLC and Asda Group Ltd., the U.K.'s two biggest supermarket chains announced another round of major price cuts amid intense competition.   Tesco will cut prices on 3,000 products...

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Hungarian Beer Market grow in value by 6% and in volume by 1%

Between June 2007 and Mai 2008 4 million hectoliter beer were sold in Hungary, it was a summe in value HUF 110 billion.  According to Nielsen Research retail index 1...

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HUF 500 million marketing budget for Arena Plaza

After a weak start the mall is now on the top, the revenues increased by 15-20% to HUF 18 billion. According to DTZ, operator of Arena Plaza, the total marketing...

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Expectations improved significantly

In June the seasonally adjusted Business Confidence Index of GKI remained essentially unchanged, but the expectations of consumers improved significantly and reached highs that haven’t been seen for two years....

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Guest list helps in preparations

Detki Keksz is a regular exhibitor at PLMA. According to Mrs. Juhász, Marianna Lipusz, organisation has been excellent. The list of visitors sent by the organisers before the event has...

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Great Loss reaching its objective

The topic at the meeting of Trade Marketing and Sales Klub held on 5. June was the peculiarities in the marketing and trade marketing of low calorie and health products....

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New momentum for Update

The Update program has reached a level of development where highly organised management, a professional approach and a uniform brand image are needed. In Hungary, seven people die every hour...

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