Molson Coors To Launch Coca-Cola’s First Alcoholic Beverage In The US

Molson Coors Beverage Co has announced a partnership with Coca-Cola Co to make and sell an alcoholic version of the beverage company’s Topo Chico sparkling water in the United States.

The US launch of the hard seltzer version will help Coca-Cola push further into alcoholic drinks and expand its market beyond Latin America and Japan, where it sells Lemon-Do drink.

Molson Coors will launch Topo Chico in the first half of 2021, its third hard seltzer to hit the shelves.

ESM