Record after record from Alföldi Milk

Alföldi Milk Kft. celebrated its 10th birthday in 2014 with a record performance in the domestic market. Sales exceeded HUF 35 billion and this made the firm the highest-turnover dairy company in Hungary.

Alföldi Milk products are special because the company exclusively processes milk produced by its owners – 230 million litres in 2014, from which 30 million products were manufactured and sold under strong, nationwide brand names such as Alföldi, Magyar Tej and Riska. In 2014 the company’s brands earned the Superbands, Superbrands Business and the Magyar Brand recognitions. Magyar Tej is one of the company’s most popular brands, with different sub-brands in various retail chains, e.g. Mesés in CBA stores, Anni Panni in Coop shops. This year products with a Kalocsai-motif design will appear in stores. The Riska brand was launched in 2013 and it has been developing dynamically ever since. The company’s motto is ‘Products made from Hungarian milk, to Hungarian consumers’ and this message carries no political connotations. (x)

Tags: Alföldi Tej, CBA, Coop, Magyar Brands, magyar tej, RISKA, Superbrands, Superbrands Business