July heatwave boosts supermarket spendings in UK

By: Trademagazin editor Date: 2022. 08. 09. 11:54

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Scorching weather resulted in a boost in supermarket sales last month, a recent report has revealed.

A trend towards more frequent grocery trips with less spend per visit also emerged

According to Barclaycard, spending grew 7.7% in July compared to the same period in 2021 – and 1.6% compared to June 2022, with the average value of a supermarket transaction dropping from £23.67 in January 2021 to £19.33 in July 2022, respectively. This indicates a shopper preference for smaller basket sizes to save money.

The figures from the report also show that spending on essential items rose 7% year-on-year, greater than the 4% rise recorded in June, driven by fuel and supermarket shopping as prices continue to climb. This comes as 90% of Brits reported seeing increases in the prices of everyday items including butter and milk since June 2022.

A trend towards more frequent grocery trips with less spend per visit also emerged. Supermarket retailers recorded rises of 5.5% month-on-month and 0.5% year-on-year. Meanwhile, discount stores grew 3.1% and 3.3% over the same period, as more Brits looked for ways to balance their budgets. The data also showed 91% are concerned about rising inflation, surging household bills and higher food prices, while confidence in the future of the UK economy remains low at 26%.

“Inflation continues to have a noticeable impact, with price rises forcing shoppers to spend more on essential everyday items such as fuel, butter, and milk,” Barclaycard head of consumer products, José Carvalho said.

Grocery Gazette