Events
Why buy Hungarian? Imported vs. domestic
A new short film series made by the Hungarian University of Agriculture and Life Sciences (MATE) is running from 1 September to 30 November, providing consumers with easy-to-understand, science-based information...
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Hungarians say food waste is as big a problem as climate change
Sorry, this entry is only available in HU....
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Candle exports from Hungary to increase between 2020 and 2024
On November 1, All Saints’ Day, millions of people in Hungary also light candles in cemeteries to remember their deceased loved ones. Although the holiday is primarily spiritual in nature,...
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KSH: the foreign trade surplus in goods was 589 million euros in September
In September, the goods foreign trade surplus was 589 million euros, the balance deteriorated by 297 million euros compared to a year earlier. The volume of exports increased by 0.5...
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K&H: pension-focused influencer campaign receives international recognition
K&H’s educational campaign last year, “Csingisz’s Pension Challenge”, won the Bronze Drum award at the Golden Drum international advertising festival. In the campaign, Csingisz undertook to try to live off...
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Profession.hu: net average salaries increased mainly in IT, construction and healthcare in the third quarter
Based on advertisements containing salary information, the average net salaries offered increased the most in the third quarter compared to the year-on-year in the fields of IT, operations, telecommunications, the...
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Diseases create disturbances on the poultry market
The poultry market is still characterised by product shortages and high prices, and these two phenomena are interrelated. Last year’s bird flu epidemic was the most serious outbreak in Poland...
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Lidl Slovakia – Supermarketization 2.0
Lidl is entering a new phase in Slovakia, moving beyond range expansion to stronger local adaptation. Domestic provenance in fresh food and tailored assortments for urban shoppers underline this shift....
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Lucart receives Platinum rating from EcoVadis for the fourth time
Italian firm Lucart – whose Hungarian factory is located in Nyergesújfalu – is a leading manufacturer of paper hygiene products and packaging materials. A cikk a Trade magazin 2025/10. lapszámában...
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Campaign about the sustainability of meat consumption
In June the Hungarian Chamber of Agriculture (NAK) launched a campaign that wishes to present the role of meat, dairy products and eggs in a conscious diet on a scientific...
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Autumn aerial spraying to control grapevine golden yellows has been completed
Autumn aerial spraying against the American grapevine beetle has been successfully carried out in more than 2,000 hectares of Somogy County. The aim of the control ordered by the National...
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Walmart, OpenAI partner for purchases in ChatGPT
As part of a larger partnership, the mass retailer will be available through the AI chatbot’s new Instant Checkout feature. As part of a larger partnership with OpenAI, Walmart on...
Read morePepsiCo introduces a bold new corporate brand identity
PepsiCo has unveiled a new corporate logo, which the snacking and beverage giant says captures the energy, optimism and ambition of the company in 2025 and beyond. PepsiCo added that...
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SPAR simplifies recipes with fewer additives
SPAR has introduced its “simply WITHOUT” label on over 830 private label products, indicating that these items are free from artificial flavor enhancers, aromas, colorants, and preservatives. Approved by the...
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Anheuser-Busch Bud Returns to Germany to Celebrate Its 150th Anniversary
Nearly 150 years after its creation in the United States, Anheuser-Busch Bud is making a comeback in Germany. AB InBev announced the relaunch of the iconic lager as a tribute...
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Bird flu has reappeared in Hungary
The laboratory of the National Food Chain Safety Authority (Nébih) confirmed the presence of highly pathogenic avian influenza virus in a roast duck farm in Jász-Nagykun-Szolnok County. After the disease...
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The customer of the future in 2025: price and convenience above all else
VML’s ninth Future Shopper (“Future Shopper”) research was conducted with the participation of more than 25 thousand consumers and highlights that shopping habits are changing at an unprecedented speed. Shoppers...
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E-commerce balance in the red
Hungary’s digital foreign trade balance is strongly negative: domestic customers are increasingly spending in foreign online stores, while the exports of Hungarian e-retailers are only slowly expanding. The HungarEcomm Stars...
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The GVH also calls on consumers to shop carefully during the Christmas period
The Hungarian Competition Authority (GVH) is calling on consumers to shop carefully during the Christmas period, and in a statement sent to MTI on Tuesday, it recommends that they not...
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AIPM: 9 out of 10 Hungarians completely trust health influencers
The vast majority of Hungarians, nearly 90 percent, completely trust the influencer they follow on health topics. 27 percent of those surveyed follow some kind of content producer on health...
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Rabbit Product Council: the first European Rabbit Meat Days event series ended successfully
The first-ever European Rabbit Meat Days event series has concluded, and based on experience, Hungarian consumers are open to dishes containing quality rabbit meat – the Rabbit Interprofessional Organization and...
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Europe’s logistics market suffers from a huge supply shortage
According to the latest research by Prologis, the €500 billion logistics market is struggling with a structural supply gap of more than €150 billion. The Hungarian logistics market is characterized...
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Digital prestige will be the new social rank
The way we express social status is changing. We hear more and more: what you didn’t post, didn’t happen. Among the younger generations, posting about a concert or a relic...
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Conference Board: US consumer sentiment worsened in October
The Conference Board’s consumer sentiment index for the United States deteriorated more significantly than analysts expected in October. The US consumer sentiment index fell to 94.6 points in October, the...
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The volume and value of foreign trade in pork decreased
According to data from the Central Statistical Office, Hungary’s live pig exports increased by 4.4 percent to 22.6 thousand tons in January-August 2025 compared to the volume sold on the...
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Europe’s largest vegan summit is coming to Budapest
For the first time, an international vegan summit will be held in Hungary. The Vegan Summit Budapest will be held on November 22 at the Europa Event Center, where sustainability,...
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The awards for the most beautiful kitchen gardens were presented
Production in kitchen gardens not only serves to preserve traditions, but also contributes to providing the population with healthy and safe food and strengthening the short supply chain – stated...
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More plies, greater choice
In the first half of 2025 the facial tissue market grew by 8% in volume and nearly 7% in value. From the offline sales channels drugstores stood out, mainly due...
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HUF 67bn budget for sustainable water management
This autumn several new grant opportunities will open up for the development of sustainable water management, with a total budget of HUF 67bn. 80% of the funding will be provided...
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You can cartelize with artificial intelligence, but it’s not worth it
Taking action against cartels remains a priority for the Hungarian and EU competition authorities. Companies will also need to pay attention to this area in 2026, warns the international law...
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