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By maintaining the margin freeze for too long, the government overshot the target, but the harmful effects are now becoming more pronounced.
February inflation fell below the lower end of the central bank’s target range (2-4 percent), and the retail food price index was negative. This definitively confirmed that the government overshot...
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KSH: in February, consumer prices exceeded the values of the same month of the previous year by an average of 1.4 percent
In February 2026, consumer prices were 1.4 percent higher on average than a year earlier. Consumer prices rose by an average of 0.1 percent in one month, the Central Statistical...
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GVH: The Price Watchdog also keeps food prices under control
Food prices practically stagnated in February 2026 compared to the data from a year earlier, the Central Statistical Office (KSH) announced on Tuesday. The online Price Monitor system operated by...
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A new initiative to serve people, pets and the planet
Mars launches $85 million Impact Fund to build community resilience, expand scientific opportunities and support pet welfare. Mars, Incorporated, a global leader in snack, food and pet food, today...
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Manpower: More than a third of domestic companies plan to increase staff in the next quarter
The employment plans of domestic companies show improving prospects: in the second quarter of 2026, 35 percent of Hungarian employers plan to expand their current workforce, while only 17 percent...
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Coca-Cola Zero Zero is the new caffeine- and sugar-free version of Coca-Cola.
Coca-Cola Zero Caffeine Zero Sugar is hitting the shelves of Hungarian stores with a new, sophisticated visual appearance, which the soft drink manufacturer also recommends for evening occasions, so that...
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February inflation data is being overshadowed by the current market situation
Consumer prices in Hungary in February exceeded the level of a year earlier by 1.4%, which is 0.2 percentage points lower than our expectation and 0.3 percentage points lower than...
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Around 3,000 listeriosis cases per year in the EU: the “cruel survivor” of cold stores
According to the latest data from the European Food Safety Authority (EFSA), listeriosis has become one of the most dangerous foodborne infections in the European Union. The statistics are dramatic:...
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Tamás Négyesi is the new marketing manager of Polcz Food
Tamás Négyesi, an experienced professional from an agency background, joins Polcz Food as Marketing Manager. The appointment aims to bring the brand’s awareness and market weight to a new level...
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Talent does not start with equal opportunities – Waberer’s helps seven young women start their careers in the labor market
In the European Union, there is an increasingly strong regulatory focus on equal opportunities in the labor market: the Pay Transparency Directive and the women’s quota rules both aim to...
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Contactless payment will soon be available on all metros
On March 11, the Budapest Transport Center (BKK) will begin installing new ticket validators on the capital’s metro network, necessary for the expansion of the Pay&GO bank card payment pilot...
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Emarsys marketing automation system continues to run under the name SAP Engagement Cloud
SAP announced that the solution previously known as SAP Emarsys will continue to operate as SAP Engagement Cloud. The new name reflects the strategic direction that customer engagement should not...
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K&H: From Monopoly to Minecraft: it’s not – just – a game
Could the management skills learned in Minecraft be the key to later, confident financial decisions? For more than a decade and a half, the K&H Vigyázz, szét, pénz! financial contest...
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From hacking school to AI-based stress relief: young innovators can solve the burning problems of the future
This year’s finalists of the Solutions for Tomorrow challenge, a joint competition between Samsung Electronics and EdisonKids, will not only bring theoretical answers, but also inventive and practical solutions to...
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A new era in the retail real estate market: Westend fully digitalizes the leasing of special areas
Westend is the first in Hungary to introduce a proptech-based digital solution that puts the leasing of shopping center advertising and promotional areas on a fully digital basis. The new...
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Let’s preserve the health of our kidneys: what damages them, what protects them, and what can we do in our everyday lives?
The kidneys work “silently”: they regulate the body’s salt and water balance, participate in blood pressure control, acid-base balance, red blood cell formation and bone metabolism. Their dysfunction can be...
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Why won’t AI replace marketers?
Economic uncertainty, declining purchasing power, and the AI-accelerated marketing environment have put Hungarian small and medium-sized businesses on a completely new path. Based on the experiences of marketing strategy expert...
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Henkel Opens New Research Centre In Brazil
Consumer goods giant Henkel has opened its new ‘Inspiration Center’ in Jundiaí in Brazil. The company aims to support the research and development of new adhesive technologies for the Latin...
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SPAR Austria Advances Sugar Reduction In Own-Brand Products
SPAR Austria removed approximately 5,300 tonnes of sugar from more than 380 own-brand products by the end of 2025, continuing its long-term commitment to sugar reduction. This achievement is part...
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HelloFresh sees surge in demand for ultra-fast meal kits
The demand for ultra-fast home-cooked meal kits has increased as British workers spend more time in the office, according to the latest data from HelloFresh. The delivery service saw orders...
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(HU) A UX-es befolyásol mindenkit a digitális világban
Sorry, this entry is only available in HU....
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Sentix: investor sentiment in the eurozone deteriorated in March
The Sentix GmbH economic research institute’s eurozone investor sentiment index deteriorated to a level in line with analyst expectations in March, when it recorded its first weakening in three months...
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Research: Coupons don’t determine which brands we stay loyal to
The majority of customers are more bothered by mass discount newsletters than they are by strengthening brand loyalty – this is what a nationally representative domestic research of 2,000 people...
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New trend in online shopping: Hungarians pay later
Price alone is less and less a decisive factor in online shopping in Hungary. Customers are increasingly looking for fast delivery, reliability and flexible payment options, said Géza Bruzsa, fintech...
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NAK announces digitalization competition for food producers and retailers
The National Chamber of Agriculture, with the professional support of the National Technology Platform Association, is announcing a competition for the most innovative processors. The aim of the competition is...
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Temu is cheaper, but not stronger in everything – this is what Hungarian stores can rely on
Hungarian shopping habits have changed drastically: although the dominance of physical stores remains, decisions are made before mobile screens. Temu and other global e-commerce platforms have brought strong price competition...
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Home or parcel machine? It’s been revealed how Hungarians order and what they fear most about delivery
94% of Hungarians have ordered technical products online; women prefer the convenience of home delivery, and men prefer the flexibility of parcel machine collection – this is revealed in a...
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Frost, cost shock, generational change: the pálinka sector is cornered on several fronts at once
The year 2025 was not simply a weaker season for the pálinka sector: the crop failure due to the spring frost, the increase in raw material and energy costs, and...
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The spring cleaning fever has started: this is how eMAG customers can avoid the hassle of shopping
Demand for cleaning tools increased at eMAG in February, where stick vacuum cleaners and robot vacuum cleaners became the absolute stars of the season. Shopping habits show a clear shift...
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