SPAR builds an entrepreneurial community
This year, SPAR also continued the professional training of its suppliers who, as domestic small businesses, found their products on the store chain’s shelves, and also provides assistance in building the entrepreneurial community: thus, suppliers participating in the Treasures of the Regions or Hungaricool programs can expand their network of contacts in addition to learning professional materials.
Pandemic, energy crisis, inflation – these are just some of the difficulties that every domestic business – including small businesses in the food industry – had to deal with in the last few years. It is important for SPAR Hungary to support family and small businesses in the domestic food industry, which is why it launched the Hungaricool product competition in 2019, and since 2021, within the framework of the Regional Treasures regional supplier development program, products from small domestic producers will be on the shelves of the supermarket chain.
A survey was recently commissioned by SPAR with the companies participating in the programs, which highlighted what is the biggest challenge for them in the current economic situation, and what kind of knowledge would most help them to level up.
For 76% of the respondents, it is important to learn the correct negotiation technique, almost as important to them is how they can remain competitive (64%) and how to develop their price strategy (64%). 60% of them considered the role of brand communication important in the recessionary environment, and 40% of them would like to gain more serious knowledge about how they can expand their customer base. And from a professional event, they primarily expect practical knowledge material, an opportunity to build relationships, and the presentation of trends.
Related news
Joy in Giving! – National collaboration for the start of school
The Hungarian Maltese Charity Service and SPAR Hungary are announcing…
Read more >SPAR’s logistics takes the next level with a 2.7 billion forint investment
SPAR Hungary spent more than HUF 700 million on the…
Read more >The world of Minecraft comes to life in SPAR stores
The characters from one of the world’s most well-known and…
Read more >Related news
GVH: margin reduction reduced prices, OKSZ disputes the effect
According to the Hungarian Competition Authority (GVH), the margin cap…
Read more >OKSZ has spoken out regarding the extension of the margin freeze
Viktor Orbán announced the extension of the margin freeze. The…
Read more >The government has extended the margin freeze
Viktor Orbán announced in the Facebook group Harcosok Klubja that…
Read more >