Alpro celebrates 40 years with pledges

By: Trademagazin editor Date: 2020. 11. 01. 21:57

Popular plant-based food company Alpro is 40 years old. The brand celebrates the anniversary by launching a health and sustainability action plan that lasts until 2025, titled ‘Feeding our Future with Plants’ – informed Melinda Mizser-Sebők, brand manager of Alpro. Alpro will also increase its European production capacity by investing EUR 30 million, as consumer demand is increasing for plant-based products.

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