New agency in charge of Borsodi's ATL communication

By: trademagazin Date: 2011. 11. 15. 11:46

Borsodi has run a two-turn tender for the strategic planning of ATL communicationn of the brand. Five agencies have taken part , with DDB and Cluso moving on to the second turn. Both agencies have come up with a plan of very high standards, but in the end, DDb has won the tender.

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