New meat products in the spirit of purity

Hungarian Lidl stores have started selling a new, additive-, colouring- and preservative-free meat product range. The 12 Pikok Pure products are characterised by very high, 94-percent meat content and they are the perfect choice for shoppers who like to eat healthy and make conscious food buying decisions. There are also sugar-, gluten- and other allergen-free meat products in the Pikok Pure range – we learned from Judit Tőzsér, head of company communication.