Tag "Lidl Magyarország"

Magazine: Growing Hungarian product selection in Lidl stores

Lidl’s Hungarian presence involves 191 stores and 4 logistics centres, with more than 8,500 employees. Sales had been growing steadily and by last year the discounter became Hungary’s No.1 FMCG...

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Every 4th customer uses the Lidl Plus app

Lidl Magyarország launched its digital loyalty programme one year ago, and already every 4th customer uses the Lidl Plus app. Shoppers have redeemed more than 15 million discount coupons so...

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Lidl supports shelter pets with ten tons of pet food

With the help of its customers, LIDl Hungary supports the NOÉ Animal Home Foundation and the REX Dog Home Foundation with a total of nearly 10,000 kilograms of pet food....

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Magazine: Consumers want sporting events

The Mastercard Sport Economy Index has revealed that Europeans are looking forward to visiting sporting events again in 2022. Four from 10 people lose their interest in sports if they...

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Lidl Hungary: Responsible, sustainable and developing

Lidl Hungary makes it a priority to operate responsibly in every field. As part of the Schwarz Group’s – Lidl’s owner – REset Plastic strategy, in 2018 Lidl Hungary made...

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Lidl’s dynamic growth continues

Judit Tőzsér, Lidl’s head of company communication told our magazine that last year the company reacted to the problems caused by the pandemic in many ways: with plexiglass walls at...

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Lidl Plus, Lidl’s unique innovation, has arrived

Lidl Plus, Lidl’s unique digital loyalty Hungary, is launched. The handy and easy-to-use mobile app not only gives shoppers extra shopping benefits and discounts, but also includes many useful features...

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New Lidl store opens

On 11 March Lidl Hungary opened its latest store in Budapest’s 2nd district, at 43 Csalogány Street. The 1,200m² shop is located on the ground floor of a newly built...

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Magazine: From this year the best stores can use the StarStore logo!

In Trade magazin’s 2020 StarStore (in former years: SuperStore) competition there were 18 entries and for the first time hospitality units also had the chance to compete, in the gastro...

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Magazine: A greater focus on wine

Trade magazine asked wine retailers about the quality of Hungarian wines and recent trends in the domestic wine market. Lidl is proud of its unique wine range including affordable Hungarian...

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Lidl keeps cutting down on plastic use

As a responsible company, Lidl Hungary has set the goal of reducing plastic use by 20 percent until 2025. They also made a pledge to market 100 percent of private...

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Magazine: Private label innovation trends

Koen de Jong, managing partner of International Private Label Consult (IPLC) analysed the impact of the COVID-19 pandemic on private labels in the European Supermarket Magazine (ESM). He revealed that...

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Promotion of the year 2019 awards handed over

DRINK category, GOLD MEDAL: Coca-Cola HBC Magyarország Kft. and Rewart Kft.: Win festival experiences! Shoppers who bought any small-size Coca-Cola product in the 12-week campaign period could enter daily prize...

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(HU) A Lidl tovább csökkenti műanyag-felhasználását

Sorry, this entry is only available in Hungarian....

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Lidl is launching a unique, free program for municipalities and NGOs

Lidl Magyarország launches a unique, free program “Together for those in need!” under which municipalities can place their orders online or by phone and the store chain compiles them. The...

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The Trade Parliament was in session (Part 2)

On Thursday the day’s topic was hypermarkets, discounters, drugstores and e-commerce. The moderators of the day’s work were Zoltán Fekete, secretary general of Branded Goods Association Hungary and HD Group’s...

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Lidl opened its stores in Hungary fifteen years ago

Lidl Magyarország which celebrates its 15th anniversary today, has become one of the fastest growing retail chains in the domestic FMCG sector over the last decade and a half. In...

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(HU) Lidl: 15 éve Magyarországon

Sorry, this entry is only available in Hungarian....

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Magyarvíz takes steps to protect the environment

Lajosmizse-based Magyarvíz Kft. is one of the biggest players in the Hungarian mineral water market. The company has reduced the weight of PET bottles, so in comparison with 2017, 10-12...

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Life is fantastic without plastic!

SPAR’s long-term objective is to stop using materials in the packaging of private label products that are difficult to recycle, and to only utilise just as much packaging material that...

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Magazine: Shaping the market, shaping consumer taste

Norbert Vass, wine category specialist of Metro told our magazine that Metro stores are waiting for shoppers with 900 different wines and sparkling wines, mainly sourced from Hungarian winemakers. The...

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Hungary’s biggest wine exporter

Lidl Hungary has organised the Lidl Wine Expo Hungary for the sixth time. The event’s goal is to promote Hungarian wines in Europe and facilitate their market entry. In 2018...

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Magazine: Small bites and big bites

Snacks constitute one of the fastest-developing segments in the food industry. The pace of life we live today is so fast that we have meals at different times than in...

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Lidl supports the nutrition of sick children with sixty million forints

Lidl Magyarország, as the official sponsor of the Heim Pál Children’s Hospital Foundation, is committed to improving the quality of child meals. As a result, in the spirit of its...

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Diet and finesse

Health-consciousness is the main direction in food and drink trends at the moment. More and more consumers follow special diets, and people aren’t simply counting calories any more: they are looking...

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Lidl: focusing on health consciousness

Lidl will cut the salt and sugar content of private label products by 20 percenrt until 2025. In order to raise awareness of the discount supermarket chain’s healthe efforts, on...

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New meat products in the spirit of purity

Hungarian Lidl stores have started selling a new, additive-, colouring- and preservative-free meat product range. The 12 Pikok Pure products are characterised by very high, 94-percent meat content and they...

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Magazine: In a key role

Zoltán Rutka, METRO – wine category manager We create METRO’s wine selection with the needs of our customers in mind: we always push the assortment in the direction of popular...

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The Lidl Magyarország sold 20 percent more Hungarian wines last year

Lidl Hungary sold 14.9 million bottles of Hungarian wine last year, about 20 percent more than in the previous year – Nepp Zoltán, Purchasing Manager of the Lidl Magyarország Kereskedelmi...

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Lidl’s Fit & Well product line won a Product of the Year Award

The Fit & Well product line of Lidl Magyarország won the “Product of the Year Award 2016” award in the bakery product category. The excellent product certification was earned on...

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