Coca-Cola is still the most valuable brand
On the second place is the Microsoft with 3% growth, IBM is the third, with 2% increase on the top Global Brands.
The annual BusinessWeek-Interbrand brand survey 'The 100 Top
Brands' was published last weekend. Coke, Microsoft and IBM are top three
global brands followed by GE and Finnish mobile giant Nokia. Asian brands,
barring Japanese and Korean brands, don't match up to these global biggies.
Search giant Google at No 20 is one of the fastest gainers on the league table.
"Despite fears of Google's growing power as it moves into services beyond
search, the brand still appeals to consumers and businesspeople," says survey
on Google. Other companies on the Top Risers list include Spanish clothing
company Zara (64th up 22 per cent), Apple Inc. (33rd, up 21 per cent) and
Nintendo Co. Ltd. (44th, up 18 per cent).
Ford Motor Co. (41st) ended up as the year's biggest loser,
watching its brand value drop 19 per cent.
Related news
Related news
Media Markt and Saturn may fall into Chinese hands
One of Europe’s best-known electronics store chains could have a…
Read more >LVMH’s six-month profit falls 22 percent, revenue falls 4 percent
LVMH Moët Hennessy Louis Vuitton SA, the world’s largest luxury…
Read more >Consumer Protection Authority: Family Frost recalled quick-frozen potato croquettes
Family Frost Ltd. has recalled pre-baked, quick-frozen potato croquettes due…
Read more >