Tag "Zenith’s Beau­ty Advertising Expenditure Forecasts"

Environmental protection and digitalisation are the greatest challenges

Environmental protection and digitalisation are the greatest challenges
Date: 2020-03-27 10:24:28

Between 13 and 15 November 2019 the Hungarian Cosmetics and Household Chemicals Association (KOZMOS) organised its annual conference. Our magazine interviewed István Murányi, general secretary of KOZMOS. How long does...

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Cosmetics industry: More money spent on advertising

Cosmetics industry: More money spent on advertising
Date: 2019-11-18 18:53:06

Zenith’s Beauty Advertising Expenditure Forecasts reveal that the global cosmetics industry’s spending on advertising grew from the -1.2 percent in 2018 to 2.7 percent in 2019. What is more, beauty...

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