Tag "WhatsApp"
German consumers are listening less to influencers
The impact of influencers on shopping behaviour in Germany has been decreasing. At the same time, the use of social media is in decline on the whole. This is shown...
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YouTube, TikTok top list of teens’ most used social platforms
YouTube ranked as the most widely used (93%) online platform among U.S. teens for the second consecutive year in Pew Research Center’s annual survey of U.S. teens. TikTok ranked second (63%),...
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KitKat urges you to ‘take a break’ from life’s tech frustrations in latest TV campaign
KitKat is encouraging people to take a break from life’s everyday tech frustrations, such as weird security questions, remembering passwords or being added to yet another WhatsApp group, by enjoying...
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People now spend more time on TikTok than any other social app
Meltwater and We Are Social look at social media monthly usage trends worldwide among Android users aged 16 to 64. According to their data presented by the Atlas VPN team,...
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The American WhatsApp is developing its consumer information practices under European pressure
The Consumer Protection Cooperation Network (CPC), which brings together the European Union’s consumer protection authorities, including the Economic Competition Authority (GVH), has achieved that WhatsApp informs its users more transparently...
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New trends in social media
Trade Marketing Club (TMC) members met online on 3 November, to discuss the latest trends in social media. TMC founders Ágnes Csiby, Zsuzsanna Hermann and Ildikó Kátai welcomed the more than...
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Santa Claus Is Coming To WhatsApp With New Carrefour Initiative
Carrefour has teamed up with WhatsApp to offer a solution whereby shoppers can purchase a range of Christmas items through the platform, via the Père Noël de Carrefour (Santa Claus...
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REWE takes its promotional leaflets to WhatsApp in Germany
Germany’s REWE Group is moving forward with digitising its marketing activities by distributing promotional leaflets via WhatsApp. This step follows the retailer’s pledge to discontinue the use of printed leaflets by summer...
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