Tag "túró rudi"
The Hungarian Olympic Committee and Pöttyös are launching a joint campaign
In 2024, all sports fans can experience the taste of cheering! As part of the renewed partnership between Pöttyös and the Hungarian Olympic Committee, the card package of the Pöttyös...
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Innovation willingness isn’t frozen in the chilled dairy snack category
There is good news and bad news for the chilled dairy snack category (chilled milk bars and cottage cheese based desserts): there has been a double-digit decline in volume sales...
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Big layoffs are coming at Túró Rudi
The Dutch dairy cooperative FrieslandCampina has announced that it will cut 1,800 jobs worldwide over the next two years in order to achieve savings of 200 million euros. The move...
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Túró Rudi or vegetable VAT? There was a lively debate in the parliament
In addition to the Túró Rudi VAT reduction, the government is planning a number of other significant tax changes in the field of tax laws, which have already been discussed...
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Why did the VAT on cottage cheese in Rudi decrease?
The reduction in the Rudi VAT on cottage cheese next year was revealed in the draft of the 2024 tax package. The proposal would amend the VAT Act, so that...
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Prices don’t hurt Túró Rudi brands
Chilled dairy snack makers were forced to increase prices, owing to the drastic growth in the price of milk. In the light of this, it isn’t surprising that Túró Rudi...
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A new favorite: the Rudikornis Túró Rudi
The Pöttyös product family has grown with a new member: Rudikornis Túró Rudi with a unique taste. The mouth-watering, raspberry-pomegranate-flavored limited edition is conquering the shops, which not only perks...
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Sole-Mizo underwent major development, Túró Rudi was renewed
Túró Rudi’s recipe hasn’t changed or only barely changed for a long time, just as the production process has remained the same. A 2-year HUF 300 million development project was...
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Sole-Mizo developed its túró rudi production in Marcali
Sole-Mizo Zrt. implemented a technological development of about HUF 300 million in the production of cottage cheese bars at its dairy plant in Marcal, the company informed MTI. In their...
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Real dark chocolate túró rudis have arrived from Mizó
A túró rudik bevonatát sokan „csokinak” hiszik, pedig a boltok polcain szereplő termékek 95%-a bevonómasszával készül. Azonban a túrórudipiac egyik legnagyobb gyártója, a Sole-Mizo forradalmi változást indított a túró rudik szegmensében. A boltokban már...
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(HU) Még mindig slágerédesség nálunk a túró rudi
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Hungarians love the new Polka dot Cottage Cheese Rudi and Milli Cream Curd with 0% added sugar
Made with 0% added sugar, Polka dot Cottage Cheese Rudi and Milli Cream Curd sold several times the planned amount in the first months of implementation....
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A new campaign for musical Túró Rudis
Polka Dots and Spotify start the year with an innovative joint campaign that is unique throughout the CEE region. The iconic dots have been replaced by hearts again until Valentine’s...
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The Hungarian Olympic Committee and Polka Dots jointly launched their national fan program entitled TRUE PRIDES. The aim of the cooperation is to introduce hungarian athletes preparing for the 2021 Tokyo Olympics to the general public and to bring together the fan base, to encourage and support the competitors in the final months of preparation.
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The Pöttyös code-uploading game ended with record numbers and winners
“Take the 5 million!” prize winning game announced in the summer has become Pöttyös’ most successful promotion to date, despite the difficulties caused by the viral situation. Among the code...
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(HU) Új termékkel bővült az ALDI Kokárdás termékcsaládja
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Magazine: Shares are welcome!
Hungarians do like their dessert, so it doesn’t come as a surprise that sales of chilled dairy snacks are growing. Ágnes Pataki, FrieslandCampina Hungária ZRt.’s brand manager told our magazine:...
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Less sugar in Pöttyös Fitt
The latest product in the Fitt Pöttyös range is already available in shops: it contains 30 percent less sugar and there is no sweetener in it. With the new product...
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Nielsen: túró rudi is the most popular chilled dairy snack
Hungarian consumers bought chilled dairy snacks for more than HUF 38 billion between August 2017 and July 2018 – sales were up 11 percent. This means that more than 14,000...
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The birthday prize winning game of Pöttyös starts on 7 May
Summer is coming soon and the next Pöttyös prize winning game is coming. The brand is celebrating its 50th birthday this year and surprises its customers with a special game...
Read moreFriesland is already busy making development plans for the next five years
FrieslandCampina Hungária Zrt. is making development plans for the next 5-year period in Mátészalka. In the last 4 years production grew by more than 15 percent in the factory. Last year Friesland Hungária...
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At Friesland, they are working on the development plans for the next five years
At FrieslandCampina Hungária Zrt. the experts are already working on the development plans for the next five years in Mátészalka – Szautner Péter, CEO of the company told MTI on...
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The Pöttyös fans can bring back a previous flavor
Among the domestic brands that have a classic brand site, the Pöttyös was the first that was able to reach the 1 million fans on its official Facebook page. They...
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The Pöttyös supports the olympians of the future
Hungary’s first domestically organized Olympic event, the European Youth Olympic Festival (EYOF), has finished. Athletes from 50 countries took part at the European Youth Olympic Festival in Győr. As in...
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Túró Rudi in the shops of dm
The dm once again surprised its customers with a novelty: the Túró Rudi is available in seventy-one stores of the company. The customers can choose from a variety of tastes...
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