Tag "Trade magazin 2025/6-7"

Promotions, prices, alternatives – promotions and Hungarian households

Tünde Turcsán, managing director of YouGov spoke about how Hungarian consumer attitudes have changed and the role of special promotions at the Day of Promotions conference. She told that in...

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Promotion 2025: simplicity, data and experiences

Tamás Barna, owner and managing director of Republic Group was the first presenter on the Day of Promotions. This article is available for reading in Trade magazin 2025/6-7. According to...

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Retail kept its position in terms of employer attractiveness

Honouring Hungary’s most attractive employers, the Randstad Awards have been presented for the 12th time. This article is available for reading in Trade magazin 2025/6-7. Randstad has interviewed 170,000 employees in...

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Non-food discounters target Central Europe

Non-food discounters are rapidly transforming European retail: Action, Woolworth and Tedi are expanding rapidly in Central and Southeast Europe. This article is available for reading in Trade magazin 2025/6-7. The...

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Clean benefits!

This article is available for reading in Trade magazin 2025/6-7. Szabolcs Fábián, Tork’s HoReCa ambassador in Hungary: “In the field of hygiene products for HoReCa there has been a significant...

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Lorin liquid soap 750 ml doypack – almond milk, sensitive

Doypack pouches use less plastic, leaving a smaller ecological footprint. Thanks to their innovative design, they are easy to store, transport and refill. Every drop cleans gently and leaves your...

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NIVEA® Luminous630® Skin Glow Serum 30 ml

The innovative formula promises a uniform complexion, fewer dark spots and finer pores, while also ensuring immediate and long-lasting hydration for the skin. Contact: Beiersdorf Kft. 1126 Budapest, Tartsay Vilmos. u....

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Jana Ice Tea Peach Zero

We are proud to present the latest product in the Jana Ice Tea range – Peach Zero. This sugar-free ice tea is made with green tea and natural peach flavours,...

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The changing relationship between marketing and trade

In the last six months I had the opportunity to represent Hungary in an international award selection process, from which I learned a lot about the changing and interrelated roles...

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FRISS 0,0% pomegranate-sour cherry flavoured, with natural caffeine

Discover a new dimension of refreshment with our alcohol-free, pomegranate-sour cherry flavoured, low-calorie drink boosted with natural caffeine! The 0.5-litre product contains 65mg of natural caffeine and is made with...

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Just dishwasher 750 ml doypack – Lemon, Apple

Doypack pouches use less plastic, leaving a smaller ecological footprint. Thanks to their innovative design, they are easy to store, transport and refill. The new formula is more concentrated, so...

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Innovation and tradition go hand in hand

We asked Ceres Zrt.’s corporate director István Mikos about the company’s developments and export plans for this year, and how respecting traditions is linked to innovation. Last year’s solar panel...

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The number of alternative protein patents is skyrocketing

Innovations related to alternative proteins are developing at a breakneck speed: the latest study by GFI Europe reveals that in 2023 1,191 patents were filed in the fields of plant-based...

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Burn Orange

Inspired by fire, we have created a special drink with a smooth, refreshing taste that will truly fuel the fire burning inside you. Open a can and enjoy the BURN...

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Where the big brewers are pulling the beer tap

According to the 2024 report by the Association Hungarian Brewers, draught beer sales reached 394,000hl in 2024 – back in 2023 this volume had been 386,000hl. At the same time...

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New flavours, new sizes – Tarka is now even more!

The very popular 125g strawberry and apricot fruit yogurts are now joined by a raspberry flavour. In addition to this, the popular 400g Tarka Greek yogurt is now available in...

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NESQUIK STRAWBERRY MILK-MIX: Strawberry flavoured milk mix 350 G

With the Nesquik Strawberry flavoured milk mix, you can make milk taste like strawberry and the day becomes even more fun. Enjoy strawberry-flavoured milk made with the Nesquik milk mix,...

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Convenience boom

There is no standard definition for convenience foods. Foodnavigator.com examined nearly 250 studies on the subject and found: three-quarters of them didn’t even attempt to define the term and those...

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Veganz enters North America and Australia with new plant-based drinks

German plant-based food manufacturer Veganz Group has signed an agreement with Australian-American company Jindilli Beverages, for producing oat and almond alt-milk drinks under the Mililk brand. This article is available...

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Maggi Magic Asia stir-fried noodles made with fresh ingredients

Try our stir-fried noodles made with fresh ingredients, which will take you to the world of Asian flavours! The products can be prepared quickly and easily right in the pan....

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Vegan barbecues will cost more in Germany this year

In Germany the price of vegan grilling products grew by 7% compared to 2024, according to the latest retail analysis by Marktguru. This article is available for reading in Trade...

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Nimm2 fruit gummy candies and Soft filled candies

Nimm2 Smilegummi fruit gummy candies and Soft filled candies are made with 6 types of added vitamins and fruit juice, so they aren’t only delicious but also contain valuable ingredients....

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Fruit instead of sweets – a surprising promotion from foodora

Foodora celebrated Children’s Day this year with an unusual campaign, encouraging customers to choose healthy options over sweets with a fruit and vegetable promotion. This article is available for reading...

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Lantmännen invests in plant-based milk company Sproud

Swedish agri-food company Lantmännen has acquired a 10% stake in plant-based milk company Sproud. This article is available for reading in Trade magazin 2025/6-7. Founded in 2018, Sproud’s plant-based milk...

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MIZO Coffee Selection – Caramel Cappuccino

We are opening this year’s iced coffee season with a truly indulgent new addition: the latest product in the Mizo Coffee Selection, Caramel Cappuccino! The perfect harmony of 100% Arabica...

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Pistachios to be grown in Hungary?

More and more signs indicate that pistachio cultivation is no longer just for Mediterranean countries and regions. This article is available for reading in Trade magazin 2025/6-7. Although cultivation is...

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Smart Organic acquires the LoveRaw brand

Bulgarian company Smart Organic has acquired the British vegan brand LoveRaw, which has become well known for sweets that are free from milk, palm oil and artificial additives. This article...

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Don Papa Rum

Don Papa superpremium rum is produced on the island of Negros in the Philippines. Variants: Don Papa Rum, Don Papa Baroko, Don Papa Masskara Contacts: Distributor: Zwack Unicum Nyrt. Bálint...

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Promotion of the Year 2025 awards presented on the Day of Promotions

Trade magazin organised the Promotion of the Year 2025 competition for the 17th time this year, and the results were announced at the Day of Promotions conference on 10 April. This article...

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Slowdown on the plant-based meat alternative market – British retailer Tesco rows back

British retailer Tesco is unlikely to meet its 2020 target of increasing sales of plant-based meat substitutes by 300% by the end of 2025. This article is available for reading...

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