Tag "PwC"

Rossmann has exploded onto the e-commerce top list

Rossmann is included for the first time in the 2024 E-toplist compiled by PwC among the e-retailers with the highest turnover. Online Drogéria earned 14th place in the overall list...

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Omnichannel or nothing – a new direction in e-commerce

Norbert Madar, the leader of PwC’s digital commerce team gave the closing presentation at the Day of Promotions conference. He provided a comprehensive overview of the rapid expansion of online...

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PwC E-toplist: The largest and most well-known online retailers

4 categories: largest, FMCG, Hungarian, best-known – PwC Hungary published the 2024 ranking of the most successful e-retailers on June 19 at a professional event attended by more than 40...

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Kifli.hu retained its first place in the online food market

Kifli.hu has topped the FMCG category of the e-commerce top list compiled by PwC this year, and is now the second largest player in the e-commerce market overall. Kifli.hu remains...

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PwC Global Top100 Survey: Market value of the world’s 100 largest companies hits new high

The market value of the world’s 100 largest companies grew by 7% to a total of US$2.8 trillion as of March 31, 2025, according to PwC’s latest Global Top 100...

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PwC: the rise of AI will not reduce, but increase the number of jobs

A mesterséges intelligencia (AI) térnyerése a félelmekkel ellentétben nem csökkenti, hanem növeli a munkahelyek számát, átalakítva a munkavégzést – mutat rá a PwC Magyarország az MTI-hez eljuttatott közleményében a PwC...

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Waiting strategy – and no real confidence

In a quarterly online presentation by PwC Magyarország partner Gábor Farkas and Ákos Kozák, a economic research director expert of the Equilibrium Institute has revealed: at the beginning of 2025...

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AI can bring more than the industrial revolution

The impact of artificial intelligence (AI) on the global economy over the next decade could be comparable to the scale of industrialization in the 19th century, according to a recent...

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Hungary’s most comprehensive Generation Z research published

Diversum, Quantum Digitális Diákszövetkezet, Krisztián Steigervald (SteiGen) and PwC have published the Gen Z Report, Hungary’s most comprehensive research on Generation Z to date. This article is available for reading...

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GEN Z Report: how is Generation Z shaping the FMCG market?

Diversum, Quantum Digital Diákszövetkezet, Krisztián Steigervald (SteiGen) and PwC have joined forces to publish the Gen Z Report, Hungary’s most comprehensive research on Generation Z so far. This article is...

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Employing women can significantly increase productivity

The 12th edition of PwC’s Women in Work (WiW) report examines gender equality in the workplace across OECD countries. While the findings suggest positive progress, the transformative impact of current...

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Hungary’s most comprehensive Generation Z research published

The Gen Z Report, Hungary’s most comprehensive research on Generation Z to date, was published in professional cooperation between Diverzum, Quantum Digital Student Cooperative, Steigervald Krisztián (SteiGen) and PwC. The...

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Total value of global corporate transactions to grow by 5% in 2024

Although the number of deals fell by 17%, the increase in large-value corporate acquisitions clearly indicates a recovery in the transaction (M&A) market, according to the PwC Global M&A Industry...

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Is it worth switching to sustainable packaging?

Main packaging trends include easy-open solutions for the elderly, single-serve packaging for those who live alone and resealable designs. This article is available for reading in Trade magazin 2025/2-3. With...

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AI and sustainability will be this year’s key trends

This article is available for reading in Trade magazin 2025/2-3. Price-sensitivity is still with us, as consumers are still struggling with the cost-of-living crisis, claims Capgemini in its What Matters...

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PwC Global CEO Survey: replanning in progress

This article is available for reading in Trade magazin 2025/2-3. Commenting on the survey of 4,701 CEOs in 109 countries, conducted between 1 October and 8 November 2024, Mohamed Kande,...

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Flying blind?

Don’t get me wrong, I am not trying to contradict the recent statement about the Hungarian economy taking a rolling start, but after talking to so many CEOs I just...

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PwC: Hungarian CEOs are confident in the macroeconomic growth trajectory, but cautious about their own company’s prospects

According to 70 percent of Hungarian CEOs, the global economy will grow faster in the next 12 months, and 60 percent are confident in the growth of Hungarian GDP, while...

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Hungarian e-commerce: why Hungarian-owned players were forced to retreat

What had been expected for years has happened: in the rapidly developing electronic retail and logistics sector, Hungarian-owned players have been unable to compete with foreign players. The result: the...

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CEOs live their everyday lives in a state of redesign

The world’s CEOs are reimagining their daily lives: 63% have taken at least one major action in the past five years to transform the way their companies create value. Nearly...

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After a subdued year, the holiday season is strong

74% of online shoppers, around 3.1 million people, are preparing for the holidays, spending an average of 84,036 forints and giving gifts to 6 people. PwC’s Christmas shopping research also...

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PwC: dramatic steps needed to meet climate targets

According to PwC’s recent Net Zero Economy Index report, the global slowdown in carbon intensity is threatening to jeopardise the achievement of climate targets. This article is available for reading...

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Lidl among retailers and Coca-Cola in the FMCG sector win Most Attractive Employer 2024

For the 8th time PwC Hungary has surveyed labour market preferences and presented the Most Attractive Employer awards. Winners were named in ten sectors and the overall category, and the Most Attractive...

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The period of layoffs is approaching: more people than usual may change jobs at the end of the year

The end of the year is fast approaching, which always creates a turbulent period on the labor market. Many people are struck by the wind of change and decide to...

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Value for money reigns, but we would spend more if…

At the Business Days conference Anita Mekler, a PwC Magyarország partner shared the results of the “Voice of the Consumer” study. This global survey – for the first time –...

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Consumption could recover in 2025

At the end of August the Equilibrium Institute published its quarterly macroeconomic report and PwC partner Gábor Farkas discussed the main points with Ákos Kozák, economic research director of the...

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Even a record year for the spread of renewables is not enough to stop global warming

Hungary’s solar cell capacity has developed spectacularly in recent years, and by 2023 it already exceeded the previously set 2030 goal. Currently, nearly 7,850 MW of renewable electricity production capacity...

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Looking at the past decade, carbon dioxide intensity decreased the slowest globally last year

For more than 20 years, the G20 countries have not been able to achieve a carbon dioxide reduction rate higher than 11.5% per year, therefore a decarbonization of 20.4% worldwide,...

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Online subscription loyalty schemes are about to take off in Hungary

According to a representative survey by PwC (earlier GKID) for eMAG, the most attractive benefits of subscription loyalty schemes are a discount on the total purchase amount (30%) and free...

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PwC aquires GKID research company

GKID has entered into an agreement with PwC under which PricewaterhouseCoopers Magyarország Kft. acquires a 100% stake in GKID Research & Consulting Kft. This acquisition will expand PwC’s consulting business...

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