POPAI Magyarország Egyesület - Trademagazin

POPAI Hungary celebrates another victory
Date: 2019-08-20 10:02:13

On 26 June the winners received the Shop! Global Awards of the international trade associations POPAI and Shop!, at the international trade exhibition GlobalShop in Chicago. Winners were announced in...

Magazine: POPAI winners in 2018
Date: 2019-02-25 07:03:54

The winners were ceremonially announced in 5 categories in the POPAI Awards 2018 POP competition on 15 November 2018, at the headquarters of the Budapest Chamber of Commerce and Industry....

Zewa Project reloaded
Date: 2019-01-31 09:48:30

In the Zewa Designer Competition 16 in-store display designs, created by students of the Budapest University of Technology and Economics, were competing. The brand celebrated the winners with a press...

Magazine: POPAI ended the year at HEINEKEN
Date: 2018-12-12 10:29:35

HEINEKEN welcomed the last POPAI Association meeting on 8 November. Tímea Berki and Viktória Ozoróczy were the hosts, and national trade marketing manager Ms Berki gave a presentation about the...

The best stores honoured for the fourth time
Date: 2018-11-20 22:42:43

The jury selected the winners of the SuperStore 2018 competition in 15 categories. This prize rewards points of sale created with the most innovative concept, honouring those solutions which meet...

Spring POPAI meeting at Unilever
Date: 2018-05-10 20:58:39

Unilever Magyarország was the host of the spring POPAI meeting on 10 May. Gábor Füzes, client manager of dunnhumby introduced the company’s comprehensive concept for making returns. Adrienn Dorogi, head of research...

Magazine: Comprehensive survey on shopping habits
Date: 2017-09-26 07:47:36

In 2014 POPAI Hungary Association conducted a representative shopping habits survey, with the involvement of 23,000 shoppers in 6 hypermarkets. The study’s objective was to give relevant information on consumer decision...

Magazine: POPAI AWARDS 2015
Date: 2016-01-12 07:26:22

At the year’s last Trade Marketing Club meeting the results of the in-store marketing tool competition, the 6th POPAI AWARDS were also announced. Ildikó Kátai, general secretary of POPAI Hungary...

POPAI Hungary celebrates another victory Date: 2019-08-20 10:02:13

Magazine: POPAI winners in 2018 Date: 2019-02-25 07:03:54

Zewa Project reloaded Date: 2019-01-31 09:48:30

Magazine: POPAI ended the year at HEINEKEN Date: 2018-12-12 10:29:35

The best stores honoured for the fourth time Date: 2018-11-20 22:42:43

Spring POPAI meeting at Unilever Date: 2018-05-10 20:58:39

Magazine: Comprehensive survey on shopping habits Date: 2017-09-26 07:47:36

Magazine: POPAI AWARDS 2015 Date: 2016-01-12 07:26:22