Trademagazin > offline vásárlás
Tag "offline vásárlás"
Representing interests – irrespective of company size
Date: 2024-06-24 11:16:17
In the following interview Dr Tamás Kozák, secretary general of the National Trade Association (OKSZ) analyses the biggest challenges and successes of the Hungarian retail trade sector in 2023. This...
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Online FMCG sales: A small share expanding rapidly
Date: 2020-02-14 10:47:43
According to the Nielsen Shopper Trends survey, 18 percent of shoppers said at the end of 2018 that they had already purchased groceries online (this rate was 2 percentage points...
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We gather information online and buy offline
Date: 2016-03-03 10:53:47
Google’s survey found that the proportion of those consumers who gather information and buy online is the lowest, 1 percent in the FMCG category. In 40 percent of cases looking...
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