Tag "Magyar Marketing Szövetség"
Magazine: Innovation, digitalisation and generation change: The 79th OMÉK
The 79th National Agriculture and Food Exhibition (OMÉK) attracted 85,000 visitors from 15 countries in 4 days. There were 680 exhibitors showcasing their products and services on almost 40,000m². At...
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The role, benefits and future of exhibitions – priorities in the light of statistics
The Agricultural and Food Marketing Section of the Hungarian Marketing Association dealt with thefuture role professional exhibitions and marketing communication, its possible purposes, its and effective exhibition work. Dr. Totth...
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Magazine: KPMG: Promotional leaflets are the most useful – for the time being
More and more information is available to shoppers for deciding where to do their shopping. Most of them still opt for traditional shops, but the good old retail channels mustn’t forget...
Read moreThe winners of ‘The Website of the Year’ were announced
The most prestigious domestic event of the online marketing communication industry ‘The Website of the Year’ was held for the 17th time. A total of 200 entries were received by...
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