Tag "Magyar Márkaszövetség"
From the jury’s perspective
Product of the Year has become one of Hungary’s best-known and most successful product excellence award programmes in the last six years. This year 21 brands earned the right to...
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Business Days 2017: focusing on the channels (Part 2)
On Thursday Trade TV continued the broadcast, but before work started in the macroeconomic section, Trade magazin’s editor-in-chief Zsuzsanna Hermann and István Matus, member of Chain Bridge Club’s board of...
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Magazine: Strong brands in a digital age
In May Henkel celebrated 30 years in Hungary with a spectacular event. The host was managing director Dr Ágnes Fábián, who had been elected president of Branded Goods Association Hungary...
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The calmness of the land before the storm
The Branded Goods Association (BGA) and its members had a successful year, but 2017 started with a bang – it is enough to mention the government’s planned measures to impose...
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Henkel is giving the new president for Hungarian Brand Association
‘It belongs to the core values of Henkel that the company would like to continue to have a leading position in sustainability. As part of that, we are looking for...
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The food brands also respond to the different tastes of consumers
The same brands are sometimes marketed with different contents – the investigations of the Hungarian Food Safety Authority (Nébih) suggest. But the manufacturers of brands mentioned in the news coverage...
Read more(HU) Fábián Ágnes a Magyar Márkaszövetség új alelnöke
Sorry, this entry is only available in HU....
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