Tag "Jägermeister"

Bittersweet

This article is available for reading in Trade magazin 2024/11 “We see a growing trend in the bitter market, where we have been able to achieve growth with our flagship...

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Promotion of the Year awards presented at a trade conference

This year the “Promotion of the Year 2024” awards ceremony took place on 18 April, organised by Trade magazin and bringing together key players from the FMCG sector for the...

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Jägermeister launches campaign for new intelligent packaging – The Secret is Ice Cold

A new promotional campaign from Jägermeister called The Secret is Ice Cold is centred around active and intelligent packaging. It encourages consumers to place Jägermeister bottles in the freezer to...

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Finally, we are out and about again!

There were no festivals during the pandemic, but finally the open-air season is here again. Meanwhile street food has become a quickly expanding culinary trend. It has fully integrated into...

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Jägermeister strengthens with a Chatbot

This year’s Jägermeister’s national summer consumer promotion is now made even more exciting by a chatbot that emerges as unique in the trade market. The team of Talk-A-Bot and PROMOLAB...

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