Tag "fogyasztói felmérés"

One in two Germans save money on food

Amidst inflation, around 80 per cent of German citizens have changed their food shopping habits, a recent survey conducted by supermarket chain Tegut shows. Most respondents are cutting spending on...

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Retail chains and their followers

 Ynsight Research and Silberstein & Partners set up a research team to study consumer opinion about FMCG retailers in social media and on the internet in general. They used the...

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We are addicted to our habits: Wick surveyed drug selection habits around colds in the winter

During 2019, Wick conducted a consumer survey that sheds light on consumer behavior and factors that influence drug selection. Best practices for self-healing or pharmacist opinion are crucial in treating...

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Taste Tomorrow: Being familiar with consumption trends is the key to success

Bakery and confectionery ingredient maker Puratos Group is the Belgian parent company of Puratos Hungary Zrt., and it has 69 affiliates and employs 9,100 people – the group is the...

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Magazine: Simple mechanisms, useful prizes

As part of the ‘Most successful promotion of the year’ competition, Kantar-Hoffmann and Trade magazin do a consumer survey every year, getting 32 direct consumer feedbacks on the entries and...

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Half of Hungarians are already buying premium products online

Nearly half of Hungarian consumers are already buying premium products online, and this proportion is getting closer to the 61-percent European and the 69-percent world average. What is more, 15...

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Hungarians feel they are better off financially than before

In Hungary 46 percent of consumers feel they have more money to spend than they had 5 years ago. This proportion is considerably higher than the 37-percent European average –...

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Great demand for sugar-free products from Hungarian shoppers

A representative survey by Coca-Cola Hungary has revealed that three quarters of Hungarians are influenced by product ingredients when shopping. Two thirds of respondents said that the sugar content of a...

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‘How do you spend your money having paid your utility bills?’

Nielsen has asked Hungarian consumers how they use the money they have left, having paid the monthly utility costs and bought food. 27 percent of Hungarians said they put the money...

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