Tag "energiaital-piac"

San Benedetto enters the energy drink category

Italian non-alcoholic beverage group San Benedetto has entered the energy drink market: SB Energy Super Boost is an energy drink in a 0.25-litre can format with taurine, caffeine and vitamin...

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Pepsi’s big shot in the energy drink market

PepsiCo Inc opened a new front in its battle with Coca-Cola Co in the energy drinks market, with a USD 3.85 billion deal to buy Rockstar Energy Beverages. The deal...

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Magazine: Energy drinks are flying high again

Energy drink is a functional product that fits very well into the consumer lifestyle of today’s rat race world. A growing number of people drink them instead of coffee. Sales...

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