Tag "Diageo"

Diageo’s Eastern European marketing team has been strengthened by Hungarian experts Inboxes

Diageo’s Eastern European marketing team has appointed a new leader and brand managers. The experts perform the marketing communication and product innovation tasks of the alcoholic beverage brands distributed by...

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Borsodi Brewery distributes three Diageo beer brands from 1 January 2022

Diageo has entered into a partnership with Molson Coors: from 1 January 2022 Borsodi Brewery is going to be the Hungarian distributor of Guinness, Kilkenny and Hop House 13 beers....

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One in three Hungarians celebrates every month, according to a survey by the Diageo Celebration Index

Minden harmadik magyar legalább havonta leginkább családtagjaival, barátaival ünnepel főként olyan klasszikus alkalmakat, mint a születésnap, az évforduló, a karácsony vagy a húsvét – derült ki a Diageo Celebration Index...

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Diageo invests in Japanese whiskey

Through Distill Ventures, Diageo has made a minority investment in Japan’s Komasa Kanosuke Distillery, a Kagoshima-based ultra-premium single-malt whiskey maker. The investment will back the next stage of the company’s...

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(HU) Digitális edukációs program indul a fiatalkori alkoholfogyasztás visszaszorításáért

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Magazine: The magic of diversity

‘The Hungarian rum-market is led by a few established brands’, Sára Palcsó, marketing director of Zwack explained. ‘Consumers know very few brands and are highly loyal to those. A thin...

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Better days are round the corner

Data from Euromonitor says the world’s population drank 3,285,000,000 litres of whiskey/whisky (from now on this article uses whiskey as the general term) in 2020, which was 10 percent less...

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More than just a gesture

Diageo and its Hungarian distributor Zwack Unicum helped 508 partners with the reopening: 178 Budapest and 330 country bars and pubs were given a gift box with a bottle of...

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(HU) A Diageo és a Zwack közösen segíti az újrainduló vendéglátóhelyeket

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(HU) A Diageo és a Zwack közösen segíti az újrainduló vendéglátóhelyeket

Sorry, this entry is only available in Hungarian....

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Magazine: Report from the boardroom (Part 3) – An interview with Michael Holm, Diageo’s managing director for Eastern European markets

In our new series Judit Szalóky Tóth, a Boyden Executive Search partner makes interviews with executives. This time she asks questions from Michael Holm, who has been the managing director...

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1,400 grey and black poplar trees planted by Diageo

Diageo, a global company with 1,400 employees in Hungary and a premium alcoholic beverage manufacturer and distributor, has planted 1,400 grey and black poplar trees in nógrád county, in cooperation...

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That’s the way Hungarians drink: 6 facts you wouldn’t expect

Diageo, the world’s leading alcoholic beverage manufacturer and distributor, recently launched its DRINKiQ campaign in Hungary to raise awareness of the importance of conscious and responsible alcohol consumption. The 10-question...

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Diageo completes Chase Distillery deal

Spirits giant Diageo has completed the acquisition of Chase Distillery in the UK. The deal was given regulatory clearance in February 2021.This acquisition will see the addition of the award-winning Chase...

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Guinness is now also available in alcohol-free version

In Ireland and the UK Guinness has put a new non-alcoholic beer on the market, called Guinness 0.0. The new beer is sold in 440ml cans in a 4-pack format...

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The star of Deadpool earned a nice amount of spirits

Another Hollywood star, Ryan Reynolds, has made a significant profit with a clever investment to capitalize on the popularity of spirits – origo wrote. Anyway, he’s one of today’s highest...

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New managing director at the head of Diageo’s multifunctional competence center in Budapest

Pais Mónika has been appointed head of the multifunctional competence center in Budapest by the beverage company Diageo. The new managing director will take over the management position in Hungary...

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Johnnie Walker to be marketed in paper bottles

Diageo has created a paper-based bottle, made entirely from sustainably sourced wood. The plastic-free bottle will enter the market with Johnnie Walker in early 2021. The innovation has sprung from...

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Diageo To Launch Johnnie Walker Whiskey In Paper Bottles In 2021

Johnnie Walker scotch whiskey will be available in plastic-free bottles from early 2021, Diageo Plc has announced, as the world’s biggest spirits maker ramps up efforts to tackle plastic waste....

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Danone and Diageo one step closer to carbon neutrality

On the 1st July, Danone announced that an independent global climate change and sustainability consultancy had certified Danone Wexford – a plant in Ireland that produces baby milk – as carbon...

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(HU) Összefoglaló a Zwack 2019-2020-as üzleti év eredményeiről

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Diageo and Budweiser end cooperation in Ireland

Diageo Ireland and Budweiser Brewing Group UK&Ireland have decided to end their partnership after their contract expires on 30 June 2020. The sales and distribution of Budweiser Brewing Group’s beers...

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New HR Manager at Diageo Service Center in Budapest

From October Zács Kristóf has been HR Manager of the Diageo Kft. The specialist will be responsible for the Global Financial Audit / Financial Controlling function as an HR Business...

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Diageo buys majority share in Seedlip

Diageo, the world’s largest spirits company has acquired a majority share in distilled non-alcoholic spirits brand Seedlip, as it seeks to serve a growing population of teetotallers in the UK....

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#YouToo, Johnny!

On 8 March Diageo launched the female version of Johnnie Walker: Jane Walker Black Label. Stephanie Jacoby, vice president of the brand told in connection with the launch that nearly 50...

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George Clooney’s 1 billion USD deal with tequila

George Clooney is selling his tequila company to Diageo for as much as 1 billion USD, the company announced on Wednesday – origo wrote. The Oscar-winning actor says the deal...

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Diageo appoints new managing director

Diageo, the world’s leading alcoholic beverages company appointed Gábor Zeisler the new managing director of its Business Services Centre in Budapest. Mr Zeisler has been in finance for more than...

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New Managing Director at the Diageo Business Service Centre in Budapest

Diageo, the world's leading premium drinks producer and distributor appointed Zeisler Gábor as the head of its business service center in Budapest. The new managing director takes over the managerial...

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