Tag "alkoholos ital"

Diageo Contributes €13bn Annually To Europe’s Economy, Study Finds

Drinks giant Diageo contributes over €13 billion to Europe’s economy every year, creating jobs for over 200,000 people, a new report from Oxford Economics showed. The maker of Johnnie Walker,...

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Coca-Cola and Molson Coors come out with new “hard” ice tea

Molson Coors and Coca-Cola are launching a new drink as part of their partnership, called Peace Hard Tea. The 5% abv drink, which will make its debut in September 2023,...

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60% Of Men Drink Alcohol To Cope, Notes Drinkaware

Some 60% of men drink alcohol to cope, according to Drinkaware’s Annual Barometer for 2022. According to the charity working to reduce and prevent the misuse of alcohol, men are...

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Coca-Cola Seeing ‘Encouraging Results’ From Alcoholic Beverages Launches

The Coca-Cola Company has said that it has seen ‘encouraging early results’ from its alcoholic beverage partnerships with Molson Coors and Constellation Brands, on the Simply Spiked Lemonade and Fresca...

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Lipton to release ‘hard’ iced tea with alcohol next year

As soft drinks giants dip their toe in the waters of alcoholic beverages, it has been announced that PepsiCo-owned Lipton will next year launch a range of alcoholic malt beverages...

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Coca-Cola and Constellation Brands launch spirits-based coctails

Constellation Brands and Coca-Cola Company teamed up to launch the Fresca brand. Together the companies will manufacture and distribute Fresca Mixed, a spirits-based RTD cocktail in the US. Fresca Mixed...

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Coca-Cola, Molson Coors To Launch Simply-branded Alcoholic Drinks

Coca-Cola Co will launch Simply-branded alcoholic drinks in the United States this summer in partnership with beer giant Molson Coors Beverage Company, as the soda maker doubles down on its adult drinks portfolio. Soft-drink...

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PepsiCo To Launch Mountain Dew-Branded Alcoholic Drinks

PepsiCo Inc is planning to launch a Mountain Dew-branded alcoholic beverage in the United States early next year, months after Coca-Cola launched its first alcoholic drink in the country. The...

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More money to be spent on advertising alcoholic drinks

According to a Zenith survey, at a global level the sum spent on advertising alcoholic drinks is expected to increase from last year’s USD 6.6 billion to 7.7 billion in...

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Coca-Cola has never come up with such a product in its history

For the first time in its history, Coca-Cola is launching its own alcoholic beverage – origo wrote. After a successful test period in Japan, a product recalling the taste of...

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European Spirit-Makers Agree To Calorie Content Labels

Europe’s spirit-makers recently announced plans to list the number of calories and ingredients in spirit drinks, as businesses and regulators step up efforts to cater to healthier lifestyles. Alcoholic beverages...

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Alcoholic drink for Japanese teenagers

Coca-Cola is primarily intends its drinks for Japanese teenagers that are unique in the 125-year history of the company. According to the company’s announcement, the three now-debuting citrus drinks have...

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Coca-Cola to launch an alcoholic drink in Japan

Jorge Garduno, president of Coca-Cola’s Japanese division has revealed that they plan to enter the market with Chu-Hi alcopops. Chu-Hi is a canned alcoholic drink traditionally made from a distilled...

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