Witty product coding concept

By: Trademagazin Date: 2021. 03. 16. 10:04

🎧 Hallgasd a cikket: Nyelv: Sebesség: 1.05×

Just a few weeks after Burger King unveiled its new corporate design, McDonald’s introduced its new packaging concept, which was made by creative agency Pearlfisher. The new graphical elements are playful and witty, and perhaps what is even more important: they make the contents identifiable at a glance.