Auchan launches private label wine in Portugal

By: Trademagazin editor Date: 2020. 11. 01. 13:59

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Auchan has rolled out a new private label wine range, ‘Bando’ in Portugal. Bando consists of 20 SKUs from five Portuguese wine regions. Auchan plans to expand the offer to include wines from 10 wine regions, symbolised by an emblematic bird from each part of the country.