Advertising Alliance: a 38 percent decline in the media and communications market may occur this year

By: Trademagazin editor Date: 2020. 05. 08. 11:30

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In the media and communications market, industry players expect an average decline of 38 percent this year, the Hungarian Advertising Association (MRSZ) said in a joint statement with its affiliates, MTI.

President Gulyás János emphasized that all actors in the industry are severely affected by the crisis caused by the coronavirus pandemic.

According to the MRSZ Barometer research, 82 percent of the total communications market is expected to decline in 2020, with the rate estimated to be 38 percent on average. (MTI)