Company and Personal News

Chicken breast ham

Chicken breast ham is a sliced ham of exclusive quality which forms part of the Alexandra Béres Weight Control program....

Read more

Facelift for Szeged Metro too

The third renovated Metro Cash & Carry Hungary store was opened in Szeged. On 3 May. The biggest change took place in the fruit/vegetables, meat and wine departments. The new...

Read more

Univer: not merely new packaging

Univer Product Zrt. begun selling Norbi products under the Update 1 code in May 2005. They have 10 Update products, like mayonnaise, ketchup and mustard. Joining the program did not...

Read more

SIÓ

Owing to tradition, experience and expertise accumulated over 30 years, SIÓ has been the leading brand in the fruit juice market for years. SIÓ is celebrating its 30th birthday with...

Read more

The Vienna sausage

The Vienna sausage in practical size packaging with protective gas, made from poultry is part of the Alexandra Béres Weight Control program....

Read more

dm celebrating with a donation

The retail chain dm is celebrating the opening of its 200th store with a major campaign, which includes giving a donation of HUF 40 million to 200 nursery schools. HUF...

Read more

Good evening! – 10 per cent plus

Products of Detki Keksz Kft. have been available under the Update label since autumn 2006.. Jó estét! wheat biscuit has been developed specifically for the program, and they will soon...

Read more

Fanta Mango

Enjoy discovering the World of Fanta! This is an invitation to discover new countries, and constantly renewed Fanta flavours, to visit the world of Fanta. Agency: Starcom médiaügynökség / Ogilvy&Mather...

Read more

Spring turkey slice

Spring turkey slice, the chicken slice with dried apricot and the turkey slice with vegetables are meat products of exclusive quality which form part of the Alexandra Béres Weight Control...

Read more

Univer Product over 10 billion

Revenues of Univer Product Zrt. expanded by 10 per cent to HUF 10,5 billion, last year. This accounted for nearly half of the total consolidated revenues of the group. Pre-tax...

Read more

11 Norbi products in the assortment of Szole-Meat

Szole-Meat Kft. joined the Norbi Update system three years ago. Their Update products, developed in accordance with criteria specified by Norbi, have proved to be successful. At least three of...

Read more

Theodora

The film uses emotions and the dynamism projected by emotions to present Theodora mineral waters and the fact that they are an organic part of our everyday life, the best...

Read more

The new Theodora lemon-grapefruit

The new Theodora lemon-grapefruit flavoured still drink and the apple-pearl flavoured sparkling drinks based on Theodora Kereki mineral water are available in 1 litre size in stores....

Read more

Scooter promotion

Tchibo has a spectacular promotion in Cora stores this spring. The main prize, a red scooter is displayed on top of „islands of coffee” in the stores for one month...

Read more

Detailed info on Light Flavours

PICK Szeged joined the Norbi Update lifestyle system last year. They have since developed a product line based on the recommendations of Norbi Update, with completely new contents. Délhús Könnyű...

Read more

SIÓ

My world is the world of SIÓ and it has been so for thirty years. SIO organises a major prize game for consumers to commemorate the jubilee. In the advertisement,...

Read more

Korona ® Béres Alexandra

A choice in brand category, higher quality service, satisfied consumer, positive price/value ratio, attractive packaging, exceptionally good cooking properties, up-dating assortment. Supports healthy lifestyle and is free of cholesterol....

Read more

Child-friendly Pöttyös

The web site of Pöttyös Túró Rudi intended specifically for children www.pottyoskapitany.hu, has officially been classified as „child-friendly”. This title was awarded under the program „2007 – the year of...

Read more

Maltitol instead of beet sugar in Bonbonetti chocolates

Bonbonetti Kft. makes two chocolate bars for the Update program. One is a classic milk chocolate, while the other is a strawberry-yoghurt flavoured chocolate. These contain maltitol instead of beet...

Read more

Fütyülõs

The TV ad is part of the new communication of Fütyülős based on the Carpe Diem feeling. The target group of Fütyülős enjoys life, the given moment, does not care...

Read more

Kubu fruit drink

Kubu fruit drink, made from selected carrots and rich in fibres has a new promotion for the April-June period. During the promotion, characters from the movie Shrek 3 will appear...

Read more

Borsodi still the market leader

Revenues of Borsodi Sörgyár reached HUF 44,3 billion in 2006. According to data from the Hungarian Association of Breweries, Borsodi beer was the moist popular brand last year. Sales of...

Read more

Norbi supervising development of Ledo Update personally

Ledo begun preparing for co-operation with the Update program in 2005, though the idea of developing a healthier ice cream had been conceived earlier. Ledo Update ice cream was developed...

Read more

Rapidly growing young in the Nestlé nest

A health-conscious diet – an idea present from the very first days of Nestlé – has not been the only factor behind the development of the Hungarian subsidiary. The great...

Read more

Master Good Felvidéki Ízek

Master Good Felvidéki Ízek: Dumplings with cranberry, Dumplings with nougat, Pockets with sheep curd, Pockets with curd are easy to prepare products suitable for main dish or dessert, which bring...

Read more

Zwack partners sampling new products

Izabella and Sándor Zwack invited owners of wine and delicacy stores to Zwack Visitors Centre, to a dinner complemented by a visit to a museum and sampling of new wines...

Read more

Positive experience for Mary-Ker

Mary-Ker Kft., the second largest manufacturer of pasta begun working on innovation related to the healthy lifestyle and was contacted by Alexandra Béres in the second half of 2006. As...

Read more

P&G, Spar: effects of IT on business processes

134 IT experts from 23 countries discussed the effects of technological development on FMCG trade at the “CIES – The Food Business Forum” conference in Monte Carlo, in March. After...

Read more

Nativa Tea & Water

Nativa wellness-drink is a perfect combination of mineral water from the Alps, tea and refreshing fruits, which is unique in the Hungarian market. Furthermore, energy content in the new, practical...

Read more

A hail of medals for Törley wines

Wines and champagnes from Törley Pezsgőpincészet won seven gold and ten silver medals at the Savings Co-operatives’ National Wine Competition held for the ninth time this year....

Read more
Oldal