Company and Personal News

New owner for Mona Hungary

A change in ownership effecting four companies of the Mona group, including Mona Hungary Kft. has taken place. The new owner is NÖM AG (Niederöstereichische Molkerei Aktiengesellschaft). NÖM AG will...

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Chocolate festival with bon-bon book

A chocolate festival was held by Szamos Marcipán Kft. for the second time on 5. March, under the title “Wondeful Chocolate” with the aim of promoting quality and the culture...

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NESTEA Vitao Vörös tea/NESTEA Vitao

NESTEA Vitao Red Tea is rich in minerals, has low acid content, and its high anti-oxidant content can help to slow down ageing and reduce the negative effects of oxidation...

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Winning a Hyundai with Gliss Kur

Prizes were handed over to the winners of the Schwarzkopf&Henkel Christmas prize game in February. The main prize was a Hyundai Accent....

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Pasta Wednesday

Gyermelyi Pasta Wednesday is a promotion for restaurant guests. Pasta fans will be able to sample Gyermelyi specialities in 300 restaurants at half the normal prices on 16. April. This...

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Algida Krémkönnyû Puncs jégkrém

Krémkönnyű is now also available in punch flavouring....

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Promotions for Friesland officers

Judit Sipos was appointed sales director of Friesland Hungária Zrt, while Péter Szautner became marketing and business development director on 1. March 2008....

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News

Tourism treated unfairly? According to Tamás Károvits, member of the board of the Budapest section of MATUR, this sector is not treated like it should be by the government. The...

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Trident Splash és Senses

Trident is targeted at a so far undiscovered market gap, where chewing gum means pampering for our senses....

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Heineken Hungária ending a good year

Heineken Hungária achieved a 16 per cent increase in operating profit and 12 per cent rise in net revenues in 2007. Sales grew to 392,000 hectolitres, with net revenues reaching...

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Question:

My question for Dávid Aniot, brand manager of Coca-Cola is: What does an advertiser expect of sponsoring, or of developing content of its own?...

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Ágyas Zwack Kosher pálinka

Ágyas Zwack Kosher Pálinka is available in three flavours. Fresh raspberry, rose-hip and plum make up the soul of these new palinkas, which are made using 3 kilos of fruit...

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Szentkirályi over 5 billion

Total revenues of Szentkirályi Ásványvíz Kft. exceeded HUF 5 billion in 2007, with an increase of 16 per cent compared to 2006. They are planning to reach 6 billion this...

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Answer:

All brands try to represent something. When successful, this results in a connotation like hip-hop with Sprite, or chasing chicks with Axe, or a positive attitude to life with Coke....

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SIÓ VitaTigris Gyümölcspüré

This fruit delicacy in 90 gram, nice and cheerful satchets is available in strawberry and pear flavours. It is also a good compromise for quelling hunger, or can be recommended...

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Uninterrupted expansion by Kékkúti

Total revenues of Kékkúti Ásványvíz Zrt. from sales of mineral water exceeded HUF 12 billion last year. The three Kék-kuti brands, Theodora, Nestlé Aquarel and Perrier held a combined market...

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Makes even dirty work tidier

Creative designers of STI group have done their best to reproduce the shape of the new Vileda sponge product line in their blue displays. Several versions of the display have...

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(HU) CombiSwift csavaros kupak a SIÓ és hohes C termékeken

Sorry, this entry is only available in HU....

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Holland Premium termékcsalád

Three new products have been added to the Holland Premium light margarine product line. In addition to the basic version, Holland Premium products with ionized sea salt, extra virgin olive...

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Revenues of Henkel CEE over EUR 2 billion

Revenues of Henkel Central Eastern Europe (Henkel CEE) grew by 17.7 percent to EUR 2,214 billion in 2007. Each division of the company produced double digit growth in 2007. A...

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Plus turning into Spar

Tengelmann has sold 174 Plus stores to Spar Magyarország, which brings the total number of Spar stores to 378. Peter Feiner, chairman of Spar Magyarország has told us about the...

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Alpro termékcsalád

Can be consumed by milk and lactose sensitive persons. It is rich in Omega 3 and 6 fatty acids and helps to keep the cholesterol level low. Its saturated fatty...

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WU2 Next extra erõs XXL hajzselé

The Next Extra Srong Hair Gel by WU2 will appear on shelves in „Limited Edition” 200 millilitre units....

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Slimmer Univer products

The packaging of mayonnaise and a number of other Univer flavourings have also been redesigned. Flasks have become slimmer, with a more curved and more feminine shape. Main design elements...

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Ladies, put on your sunglasses!

The cooking oil business seems to be a good one. This is why we have seen a flood of imported and private label products on store shelves in recent years,...

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Orbit töltött rágó Spearmint és Peppermint

A liquid filled chewing gum which has achieved spectacular success world-wide, is to be added to the Orbit assortment in April 2008....

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Montice Probiotikus ivójoghurt

Yoghurt product fermented with a pro-biotic culture, which plays an important role in leading a diverse and balanced lifestyle and in sustaining health....

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Green world of Coca Cola

The new World of Coca-Cola® complex located in Atlanta has officially been classified as “green” by the American Council of Green Architecture. 20 per cent of the materials used for...

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Coca-Cola/Happiness Factory

Happiness Factory – the movie shows us the fairytale inside world of a coke machine and also shows us in a creative way what happens when the machine runs out...

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Mester Könnyû csirkemellfilé grillsonka Mester provanszi ízesítésû csirkemellfilé-sonka

Owing to its protective gas packaging, it has a long shelf life. Its speciality comes from the Provance flavouring and grilling....

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