Company and Personal News

30 billion dollars a year agricultural investment needed

The UN's Food and Agriculture Organization said 30 billion dollars (19 billion euros) will be needed every year until 2050 to stave off world hunger. Soaring food prices may reverse...

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Nutritek Profit up 17 pct

Nutrinvestholding, the listed arm of Russian baby food maker Nutritek Group, boosted net profit by 17 percent to $26 million in the year ended March 31, 2008. Nutritek's revenue rose...

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HUF 500 million marketing budget for Arena Plaza

After a weak start the mall is now on the top, the revenues increased by 15-20% to HUF 18 billion. According to DTZ, operator of Arena Plaza, the total marketing...

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New player in the market of digital advertising

A new company is to enter the Hungarian indoor market. Infirio Kft. intends to provide digital signage services targeted at the 18-29 age group. 200 large digital displays will be...

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Apenta against drugs

A number of Marathons totalling 2,100 kilometres have been sponsored by Apenta in April and May. These events were intended to increase social awareness of drug related problems....

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Rexona for Men Quantum aeroszol

Rexona for Men with Future ready protection shows us what kind of challanges we will have to face in a high-tech world. The robot turns up the heating to the...

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New Professional collection

Schwarzkopf Professional ESSENTIAL LOOKS has presented its Spirit collection for spring/summer 2008. Essential Looks is the trend selection of Schwarzkopf Professional renewed twice a year. It not only offers styles...

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Vim mikroszemcsés súrolókrém szórófejjel

The new Vim scouring cream with micro granules is now also available in the form of a spray. This is a real speciality, as the special dispenser allows a scouring...

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My neighbour is a brewery

„My neighbour is a brewery” is the title of the program serving as a framework for co-operation between Borsodi Sörgyár Zrt. and its environment, presented by Derek Hopkins CEO. The...

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IT project for Rossmann

Rossmann Magyarország Kft has installed an IT system composed of Cisco equipment in its 150 stores. This allows telecommunication costs to be cut from HUF 50,000 per month per store...

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New momentum for Update

The Update program has reached a level of development where highly organised management, a professional approach and a uniform brand image are needed. In Hungary, seven people die every hour...

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Valdor poultry in ready for shelf packaging

Hungerit Zrt has launched Valdor poultry products in ready for shelf packaging. The new packaging was officially presented on 27. May. Fresh, sliced chicken products will be available in safe,...

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KISS Túró bon-bon

A cottage cheese dessert of exceptional quality....

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Hungarian regional director for Bonduelle

Miklós Ostermayer (42) was appointed the Central-Eastern European regional director of BONDUELLE in June. He is the first Hungarian professional to reach such a position in the market leading French...

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MasterCard for micro financing

USD 740,000, one of the first donations by the Master Card Foundation is to be allocated to the development of MIXMarket 2.0, a next generation web platform for sharing public...

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Ice tea added to Natur Pur product line

Spar Magyarország launched a bio ice tea product line at the end of May. Natur Pur Bio ice teas in 1 litre size are available in four flavours. Sales of...

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Theodora Kékkúti és Theodora Kereki természetes ásványvizek

The appearance of Theodora Kékkúti and Theodora Kereki mineral waters has been modernised but their sizes and quality remain unchanged....

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Pöttyös retro

A virus movie made by TotalCar has been used in the Pöttyös promotional campaign launched on 17. March. The movie focuses on a retro car restored by EastBlock....

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Digital division for TV2

In order to enhance its presence in digital media platforms, a Digital Media Division is to be established by TV2 in June. This new organisational unit headed by Attila Fekete...

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Gyõri JóReggelt! KoleKontroll 50 g

The brand new member of the Győri JóReggelt product line represents a brand new value:it is intended for „cholesterol-conscious” consumers....

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SOLE Classico Trappista, Edámi és Oázis füstölt, darabolt, egalizált sajtok 180 g-os kiszerelésben, valamint Trappista 350 g-os kiszerelésben

In addition to SOLE Classico and Oázis sliced cheese products, these cheese types will also be available in whole, in practical, easy to open packaging from June 2008....

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New image for Kométa

Kométa is to get a new image and packaging this year. Their logo has also become more dynamic and modern. Their new slogan is: „flavour is the passion we share”....

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New chairman for POP-Rafinanz

Zoltán S. Soós is to assume the position of chairman of the board of the POP-Rafinanz group on 1. September. Revenues of POP-Rafinanz amounted to HUF 2,5 billion last year....

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Gyõri Édes ZABfalatok 215 g

Delicious and crispy ZABfalatok are the first oat biscuit made by Győri Keksz....

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Házi Arany Étkezési Citromsav 15 g

Recommended primarily for making bottled fruits, especially for fruits with white flesh, to prevent browning....

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New chairman for ÉFOSZ

Éder Tamás, a director of Bonitas 2002 Kft. was elected the new chairman of ÉFOSZ at the assembly held on 24. April The former chairman, Dr. Péter Futó has become...

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New owner for Interfruct

The Interfruct Cash&Carry chain is to be sold by SCD which intends to focus entirely on real estate development in the central European region in the future. Interfruct is to...

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Dreher 24 Alkoholmentes sör

A new special technology, where no alcohol is produced during brewing. Fermentation does not have to be stopped prematurely and alcohol does not have to removed subsequently....

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VIM mikroszemcsés súrolókrémek

Owing to their micro granules, members of the new and innovative VIm product line clean quickly and effectively. They are easy to rinse and leave no stains behind. They make...

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Another award for Milli

According to a survey conducted by Reader’s Digest, Milli has qualified for the reliable European Brand award again in the dairy products category. This is the fourth year that the...

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