Company and Personal News

Sodexo – new name, new product

The French SodexhoPass changed its name in Hungary for Sodexo, the company has also a new logo.  Sodexo won the first Superbrands in its category, the firm has 20,000 clients,...

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(HU) 60 éves az Univer Cégcsoport

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Nestle refutes in most energetic manner

According to three independent laboraties abroad there was no melamine found in Nestle's coffee whitener Crame Vafe Matte. The company doesn't understand what the Hungarian laboratory found. As broadcasted last...

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Moët & Chandon wears gold

Moët & Chandon introduces the latest limited edition crystallised collection, created exclusively with Swarovski. The ‘Moët Swarovski Collection’ has been created to add a bit of sparkling glamour to any...

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Tesco chose a CR adviser and a PR agency

From first of October, the B&P CSR management and the NetAktív Kommunikációs Ügynökség make together the internal and external communication of teh retail chain. In division of labor between the...

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New Sealed Air developing for packiging whole chicken

Cryovac BDF now offers increased consumer convenience after the launch of a new easy opening strip, totally unlike the traditional corner grip. A range of specifically designed trays that will...

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Coke Zero targets 007 fans

Not quite, but in Coca-Cola Zero’s first major promotional partnership since the product’s launch in 2005, the Atlanta-based Coca-Cola Co. has teamed the brand with the upcoming James Bond movie...

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GL Outlet to extend its profile

Soon appear some new, famous brands in the outlet center at Törökbálint, but this time not from the world of fashion, but electronics and furnitures. An outlet with miscellany profile...

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Metro AG cuts jobs in Germany

Hundreds of jobs will be cut at cash & carry wholesale hypermarkets in Germany over the next two years in an effort to increase profit, Frankfurter Allgemeine said, citing a...

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Heineken Hungária sponsors city programs in Sopron and in Marfű

According to the company's TCR program Heineken maintains the developing of the traditional brewery cities.  Heineken Hungária requested the mayor of Sopron, dr. Tamás Fodor and mayor of Martű, dr....

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From October new CEO at Dreher Brewery Hungary

For the English native Gary Whitlie the Hungarian market isn't unknow, he worked in Budapest several years ago.  Gary Whitlie joined S.A. Breweries Ltd (now SABMiller plc) in 1984 in...

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Three Electro World subsidiaries to sell in CEE

Britain's DSG international plc is to sell 33 stores in the Czech Republic, Hungary and Poland.  According to the information of Business Daily Világgazdaság, the EW units in the Czech...

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Melamine Detected in Milkshake in Austria

The Austrian health ministry has said that some illegally-imported Chinese milkshake containing melamine has been discovered on sale in in a Chinese restaurant.  The consignment found during a check in...

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Garbage collection campaign for schools

A long term garbage collection campaign has been organised by ASCO Hungária Kft. and Öko-Kord Országos Nonprofit Kft. for primary and secondary schools in Budapest. ASCO Hungária Kft. will pay...

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Clorox fehérítő

The animation used in the spot represents a new shade in the category. During their adventures, the children get all kinds of stains on their clothes, but these can be...

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Co-operation between POS Media and Metro

An exclusive agreement about co-operation has been signed by POS Media Ukrajna and the METRO chain. POS Media Ukrajna will supply in-store communication tools for 20 Metro Cash & Carry...

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kinder Country + promóció

kinder Country is hiding nothing. It is what it appears to be. Kinder Country. No secrets. + 4 promotional kinder products for 4 months 4 dream holidays, 4,000 guaranteed prizes....

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Stores opening

Aldi, Székesfehérvár Open: 14 August Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Halásztelek Open: 4 September Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Balatonlelle Open: 9...

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Nutritional Olympics for schools

A competition in the spirit of the Olympic games is to be launched by the NUTRIKID program, operated jointly by Nestlé Hungária Kft. and the National Association of Dieticians, to...

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Whiskas® Supreme

Cats instinctively know what the real thing is. This is why Whiskas® Supreme made with chunks of real meat and packaged in aluminium pouches has been developed. Because cats would...

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Debrecen Metro modernised as well

The modernised Metro Cash & Carry store in Debrecen offering an expanded assortment was opened on 21 August....

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Henkel in top index

Henkel has again been included in the global sustainability index published by Dow Jones. Only 10 percent of the world’s top 2500 companies are included....

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Univer buying paprika from Hungarian producers

2500 tonnes of paprika are to be purchased from Hungarian producers by Univer in September. As a result of less than ideal weather in the summer, total production is expected...

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Special Club Grand Cru from NESPRESSO

Nestlé NESPRESSO, the market leader in the premium coffee segment has presented Jinogalpa, its 2008 Special Club Grand Cru coffee which will only be available for a limited period. It...

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Camomile bus in Budapest

An innovative out-of-home campaign has been used by P&G to promote its Naturella cosmetics brand made with camomile in Budapest. The Naturella bus has followed the route of bus number...

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New packaging solutions

Two new packaging solutions have been developed by Sealed Air Cryovac. „Cryovac Mirabella® is a patented and innovative concept, which allows contact between meat and the foil without causing any...

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Campari Red Tour with stars

The unique Campari Red drink is being promoted by a series of parties from July till October. Gifts are also offered at each party and all guests drinking Campari are...

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Chinese weeks in Cora

Chinese weeks were held by Cora between 4-21. September. Apart form samplings for 150 promoted products, cultural programs were also organised....

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Dreher to be marketed in South Africa

Dreher Prémium Lager is to be introduced in the South African market as a premium category beer by SAB Miller. Dreher Premium Lager – a light lager beer with 5...

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News

Nestlé ice cream plant moving to Varna. The Swiss food manufacturer is closing down its Romanian production facility. Nestlé has invested EUR 6 million in the modernisation of the Varna...

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