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A special official inspection has been launched into the mass illness of kindergarten children.
A special official inspection has been launched in the case of a mass enteric – digestive – disease affecting kindergarteners – the National Center for Public Health and Pharmacy (NNGYK),...
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Ministry of Agriculture: Administrative burdens for grape and wine producers to be further reduced
The Ministry of Agriculture is committed to improving the situation of Hungarian grape and wine producers, which is why the ministry is supporting the sector with new, simplified regulations. The...
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Safety, quality and sustainability
On the first day of the Business Days conference Dr Beáta Olga Felkai, deputy state secretary of the Ministry of Agriculture told in her presentation that players in the food...
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Not greener, smarter: McKinsey’s new map of green packaging
Published in October 2025, McKinsey’s analysis summarises more than twenty previous studies and ten years of industry experience on sustainable packaging. The economic waves of the 2020s have fundamentally reshaped...
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Get into holiday mood with Mizo cinnamon roll-flavored milk!
In addition to the excitement of Christmas preparations, it is especially nice to enjoy flavours that evoke the holidays. Mizo’s latest limited edition cinnamon roll flavoured milk drink can make...
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Changing habits
I have written it down quite a few times – just like others did – that life consistently proves: apart from death, the only other certainty in life is change....
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Delhaize rolls out private label hybrid products in Belgium
This fall Delhaize Belgium is introducing a new private label hybrid product line, in which some of the animal ingredients are replaced with plant-based ones. This article is available for...
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Aldi Belgium’s energy drink begins European conquest
Since its launch in 2002 Aldi Belgium’s private label energy drink, Golden Power, has grown to become Belgium’s most popular and biggest drink brand. This article is available for reading...
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Food waste in Hungary has dropped by a third in eight years
According to a 2024 survey by the National Food Chain Safety Office (Nébih), Hungarian households throw away an average of 21.5kg of food unnecessarily each year, which represents a 35%...
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The decade of uncertainty
Ipsos has surveyed the opinions of people in more than 40 countries in its study “The Uneasy Decade – Reshaping Society, Technology and the Global Economy”, with the goal of...
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Ministry of Agriculture eases conditions for Agro-ecological Programme
The Ministry of Agriculture is simplifying the rules of the Agro-ecological Programme (AÖP), which supports sustainable farming: minor errors won’t result in sanctions and the payment rate for partially completed...
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Hungarian webshops under pressure
Although 80% of domestic webshops still expect growth in 2025, the entry of international marketplaces is putting pressure on them: one-third is already experiencing a decline in sales. This article...
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Unbroken growth in smart device payments
Among K&H customers the popularity of smart device payments keeps growing rapidly. This article is available for reading in Trade magazin 2025/11. According to the latest data from the bank,...
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New programme to support the digitalisation of Hungarian businesses
Visa is launching a Digital Payment Programme in Hungary, which aims to prepare micro- and small businesses for a world where consumers are increasingly shopping online and paying digitally. This...
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The digital space is the new mailbox
For Hungarian consumers fast, simple and mobile-friendly interfaces are more important than spectacular visual solutions. This article is available for reading in Trade magazin 2025/11. Research conducted by Shopfully and...
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Close to consumers
This article is available for reading in Trade magazin 2025/11. “We have seen stable growth in both the wine and sparkling wine categories over the past year and a half”,...
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New secretary general at KOZMOS
This article is available for reading in Trade magazin 2025/11. A long and successful period has come to an end in the career of István Murányi, secretary general of KOZMOS,...
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Trade magazin: 2025 brought another shower of awards
We are proud to inform our readers and partners that Trade magazin’s work has been recognised with several awards in recent weeks. This article is available for reading in Trade...
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Duality in wine
This article is available for reading in Trade magazin 2025/11. Domestic wine consumption is declining, says László Romsics, the CEO of Csányi Pincészet Zrt., and this trend can also be...
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Sparkling wine 2025
This article is available for reading in Trade magazin 2025/11. According to András Csomay, marketing manager of Törley Sparkling Wine Cellars, in recent years the company’s sales have shifted towards higher-value products....
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Wineries reloaded: the second generation is coming
Our magazine interviewed Pálma Koch, the president of Junibor – Young Winemakers’ Association. This article is available for reading in Trade magazin 2025/11. How does the professional attitude and vision...
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Could there be a turnaround?
Contrary to many other analyses of consumption among younger generations, data from this year’s representative survey commissioned by the National Council of Wine Communities (HNT) reveals: young adults are turning...
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Style, language and tools
One of the biggest problems the wine industry is facing is the aging consumer base. This article is available for reading in Trade magazin 2025/11. Younger generations find it harder...
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Are you in the book? – Superbrands evaluated once again in 2025
In Hungary the Superbrands Programme has been recognising brands that stand out from their competitors since 2004. In 2025 the programme awarded the Superbrands and Business Superbrands titles to 500...
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Food & Label Trade Day for the fourth time
On 16 September Ökosys Zrt. and Dr Ágnes Szegedyné Fricz organised the Food & Label Trade Day. Guest writers: Éva Sebestyénné Szakál (Ökosys Zrt.) és dr. Ágnes Szegedyné Fricz This...
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Conscious choices instead of reactions: what matters to European consumers today
According to data from the YouGov Household Panel and the Behaviour Change research, while some consumers feel that the financial pressure on them has eased, others continue to face persistently...
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There is still room for growth in Hungarian stores
There was a small growth in retail sales in August. According to calendar-adjusted data, volume sales increased by 2.4% year-on-year and by 0.8% compared to July. This article is available...
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Export champions and innovative candies
In October the Association of Hungarian Confectionery Manufacturers (Hunbisco) and the Committee of European Sugar Users (CIUS) held a roundtable discussion in Budapest. This article is available for reading in...
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Global supply outlook favourable for key food commodities
According to a report released on 3 October by the Food and Agriculture Organization of the United Nations (FAO), the global market index for food commodities declined a bit in...
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No promotions, no shopping
The majority of Hungarian shoppers prefer to spend when they see a promotion. This article is available for reading in Trade magazin 2025/11. According to a survey by Árukereső.hu, 57%...
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