Market News
Agrometeorology: Drought is only slowly easing in the Great Plain
The rains and showers of the first half of the week provided thorough irrigation in many places, but the soil in the southern half of the Danube-Tisza region remains very...
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Coca-Cola aims to help solve the orange juice crisis with AI
The Minute Maid producer is a founding member of an MIT consortium that looks to solve “real-world problems” through artificial intelligence. Coca-Cola is joining the Massachusetts Institute of Technology and...
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The Hungarian economy may finally start growing next year
After this year’s stagnation, the Hungarian economy may return to growth next year, with exports and investments expected to pick up, bringing GDP expansion of 2.3% in 2026. The margin...
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Inflation remained unchanged in August
In August, consumer prices in Hungary were on average 4.3% higher than a year earlier, in line with our expectations and analyst consensus. Compared to the previous month, prices remained...
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Fitch has improved its global GDP growth forecast for this year
Fitch Ratings, an international credit rating agency, has revised its forecast for global GDP growth this year from 2.2 percent to 2.4 percent, partly due to better-than-expected second-quarter economic data....
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More and more domestic SMEs are turning to the possibility of exporting
In the past three months, the share of SMEs’ revenue coming from exports has started to grow again, according to the Q2 2025 K&H SME Confidence Index. While in the...
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The strategy of the Hungarian Wine Marketing Agency places special emphasis on strengthening foreign markets
The strategy of the Hungarian Wine Marketing Agency (MBÜ) places special emphasis on strengthening foreign markets, increasing Hungarian wine exports, and promoting responsible wine consumption. Last year, Hungarian wine exports...
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New normality in the domestic warehouse market: hybrid supply chains and more disciplined developments
The Hungarian warehouse market has been transformed after the coronavirus pandemic, and a new normal has now emerged, writes Világgazdaság, based on a statement by Ajtony Koppány Bíró, Secretary General...
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Manpower: 25 percent of Hungarian companies plan to increase staff in the last quarter of the year
Hungarian employers expect improved employment indicators for the last quarter of this year: 25 percent of Hungarian companies plan to expand their workforce during this period, while 17 percent expect...
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We mostly use AI in the workplace for information retrieval
In July, GKI conducted a survey on the prevalence of artificial intelligence (AI) among the population on a representative sample of 1,000 people. As our previous analysis showed, 36% of...
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Turning point: there are more obese than undernourished children in the world
For the first time in history, more children and adolescents worldwide are overweight or obese than undernourished, according to a new report by UNICEF. The organization says this shift is...
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The personal loan market has soared
Instead of the previous 10 million forints, a personal loan of up to 15 million forints is now available at K&H for those with the appropriate income. The maximum amount...
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Climate change is redrawing the wine map of our country
The Eger wine region was long known for grape varieties adapted to cooler climates, most notably Egri Bikavér and its white wines. However, climate change has fundamentally reshaped the region’s...
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How has Hungarians’ attitude towards AI changed in 2025?
The 2025 AI Readiness Index, commissioned by Publicis Groupe Hungary and prepared by PwC Hungary, debuted at this year’s AI Summit. The results of the research, which was conducted on...
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Sweden to lower VAT on food
VAT is being halved from 12% to 6%. The government will also set up a “food price commission” to monitor prices in grocery stores. Sweden will halve its VAT on...
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Tesco trials in-store avocado scanners to check ripeness
Tesco has begun testing in-store avocado scanners that allow shoppers to check the ripeness of the fruit before buying, in an effort to help customers plan usage and cut food...
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PepsiCo, Mars, ADM Team Up To Support Regenerative Agriculture In Poland
PepsiCo, Mars and ADM have joined forces to launch a regenerative agricultural programme in Poland that will support 24 farmers in adopting sustainable practices across their crop rotations. The initiative...
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Zala-Cereália reduces mortality of farmed turkeys through feed development
Turkey mortality is decreasing and their weight is increasing more even with less feed, as a result of the recently concluded joint feed development project of Zala-Cereália Kft. and HR-Pharma...
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OKSZ: Inflation no longer justifies maintaining the margin freeze
Based on the development of food prices, the current level of inflation does not justify maintaining the margin freeze, the National Trade Association (OKSZ) said, responding to the latest inflation...
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KSH: in August, consumer prices exceeded the values of the same month of the previous year by an average of 4.3 percent
In August 2025, consumer prices were 4.3 percent higher than a year earlier. Compared to July, prices remained unchanged on average, the Central Statistical Office (KSH) reported on Tuesday. In...
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István Madár: Inflation would be higher without price caps
In August, the consumer price index stood at 4.3 percent in Hungary, the same level as in July, according to fresh data from the Hungarian Central Statistical Office (KSH). The...
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NGM: Margin reduction extended, delivery of food vouchers continues
According to a statement from the Ministry of National Economy, the margin reduction has been extended until November 30, and the delivery of food vouchers worth 30 thousand forints continues....
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Vodka – the new faces of colourless
Vodka is still the most popular spirit in Hungary. The category is dominated by domestic brands, but the owners of major international brands also play a big role in the...
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Brands under the Christmas tree
This article is available for reading in Trade magazin 2025/8-9. Linda Takács, head of beauty and personal care at Unilever Magyarország Kft. cites NIQ data to tell: in the 2024...
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AM: the government is helping Hungarian food producers with a 300 billion forint development program
In Coop’s corporate philosophy, social responsibility and commitment to the community are always given a high priority, in addition to the high quality of its food. In this spirit, the...
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New technology could revolutionize cocoa production
Nestlé researchers have developed a process that can produce chocolate raw materials from previously unused parts of the cocoa crop. The patented technology allows up to 30 percent more raw...
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2025 was another year of drought in Hungary
2025 was another year of drought in Hungary – despite the fact that there was more rainfall than in the infamous year 2022, the groundwater level continued to sink, the...
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Wage tension in the labor market: 6–9 percent increase received compared to workers’ expectations of 15 percent
This year, the majority of Hungarian companies managed to manage a wage increase of between 6 and 9 percent, while the wage growth expectations among employees were much higher, around...
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Every bottle counts – hundreds of million forints raised from donations
With over 2.7 billion beverage containers returned, MOHU’s mandatory return system isn’t only an environmental milestone, but also a good example of social cooperation. More than HUF 230 million have...
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Small businesses suffer the most from the guest worker restrictions
This year’s tightening of the employment of guest workers has put Hungarian small and medium-sized enterprises in a particularly difficult situation, Telex reported. The new regulation has capped the number...
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