Company and Personal News

(HU) Februárban drágulnak a pékáruk

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(HU) 10 milliós bírság a Danone-nak

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(HU) Polip, lazac jótékonyságból

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(HU) Kompromisszum a vodkacsatában?

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Market-oriented approach at the Post Office

With twenty years of sales and management experience behind him, István Justin has assumed responsibility for leading the Mail division of the Hungarian Post Office, which generates annual revenues of...

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Creating a tradition and a co-brand card

Three banks stole the show at the night of the ”MasterCard – Bank of the year” awards. The most important categories were: current account keeping bank of the year, most...

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Season of seasons

According to marketing books, one of the tools that can be used for boosting sales is creating new opportunities for purchasing. The sweets industry seems to be good student. In...

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Sweeties for our eyes

Storck Hungária Kft. is one of the major companies in the sweetie category with the Merci and Toffifee brands. We wanted to find out what special merchandising tools they use...

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Rising, falling and returning

Registration tax which was introduced in 2004 to replace consumption tax and compensate for the effects of VAT reductions, turned out to be a Janus-faced tax. Regulations regarding registration tax...

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Another 26 Excellent Hungarians

József Gráf , the Minister of Agriculture handed over the Kiváló Magyar Élelmiszer certificate for 26 products of 16 manufacturers. Foodapest exhibition has traditionally been the scene of the handing...

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