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Six months – more than 1,000 new MasterCard places of recipient

Thanks to MasterCards new sales program, from July 2008 the number of Mastercard recipient places grow by 1,145.  There are 9 million debit or credit card on the Hungarian market...

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Packaged Starbucks coffee in Europe

Starbucks and Kraft Foods have announced they will launch packaged Starbucks coffee in select supermarkets in France and Germany. The aim is to expand super-premium Starbucks coffee in Europe.  Beginning...

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Rewe reports 11% sales increase

Group posted a full-year sales to around EUR50 billion in 2008, including sales of independent retailers. Sales outside its home market, Germany, grew by 15.4%.  After a "really good year"...

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Consumers change habits as recession tightens its grip

The recession has forced 87% of consumers to change their shopping habits, according to a study by research consultancy Shoppercentric.  Out of a thousand people surveyed by market research agency...

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Working-capital loan for Hungarian food industry

The Hungarian Development Bank would injection HUF 30 billion into food industry sector.  The bank would undertake 100% guarantee of the trade banks' resource placements. To this step the law...

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What is the real Hungarian product?

The preparatory committee of Food codex can't agree about the defination of „Hungarian product” in the domestic retail.  The problem is that the producers work also from importad raw materials,...

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Nestle sees acquisition opportunity in Poland

The world’s biggest food maker, is seeking acquisition targets in Poland to boost production in the European Union’s largest ex-communist economy, the head of its Polish operations said.  The Switzerland-based...

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SIÓ helps for children from needy families

Action under the name „Thanks for SiÓ!” the firm call the schools fo a tender. The soft drink company helps for 1,000 children from needy families to get their new...

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Levi Strauss stops producing in Hungary

With closure of its Kiskunhalas plant 549 employees will lose their jobs, along with hired labour.  The company experiences a marked drop in demand for its clothing and other consumer...

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Foodapest, from 2010 in every two years

In the future Hungexpo organises the exhibition alone. The next Foodapest will arrange together with UKBA and Foodatech.  Specialities of the next year's exhibition are the Junior Confectioner World Championship...

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Synergon Subsidiary Has Become „The Most Dynamic Start-Up Company”

Synergon subsidiary, Synergon Retail Systems Kft. received the award given to Hungarian start-up companies.  Steinbinder Romulus, the Managing Director of Synergon Retail Systems Kft. received the certificate of merit “The...

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Tchibo birthday design competition

A competition for designing a retro jug collection has been launched by Tchibo Budapest Kft with MOME Nonprofit Kft. and Moholy-Nagy Művészeti Egyetem to commemorate its 60th birthday. The deadline...

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Hungarian Chamber of Agriculture urging introduction of SPS in 2009

A substantial part of animal husbandry might disappear by 2012, which could lead to a major crisis. This danger comes from the delay in the introduction of the SPS law,...

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Market expanding, growth for milk chocolate

Retail sales of Easter sweets rose again last year. Sales were up by 7 percent in terms of quantity, and by 22 percent in terms of value. Total sales were...

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Winter care Head&Shoulders style

In December a tree in Erzsébet tér turned green as a result of a creative idea by Procter&Gamble to promote Head&Shoulders Winter Care....

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Domestic chains re-magnetised

According to the Shopping Monitor and Shopping Mission 2008-2009 surveys prepared about distribution channels by GfK Hungária, smaller stores continue to play an important role in Hungary. For the first...

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Magyaros és mogyorós ízesítésű kölesgolyó

An innovation from Biopont! A favourite for both young and old, extruded bio millet is now available in two new flavours as well. Apart from the slightly salted, unflavoured version,...

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SOLE-MIZO web site renewed

As part of a complete change of image launched by SOLE-MIZO Zrt. last year, their web site has also been completely renewed by the middle of January....

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First Spar stores converted from Plus opened

The first Spar store converted from Plus opened in February in Hatvan, Sopron and Sárbogárd. As a result of the biggest acquisition ever completed by SPAR Magyarország Kft., the complete...

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Branded rabbits and eggs in leading role

Quality is the trend among seasonal sweets. Manufacturers of branded milk chocolate figures won’t have much to worry about this Easter. Last year, real milk chocolate accounted for three out...

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Key factor for new products: proportion of people who try it

According to Jonathan Banks, research director of Nielsen UK, there are three factors influencing the development of new products at present: consumer confidence, the expansion of private labels and the...

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Grain prices halved

The supply price of agricultural products was down by 22,6 percent in December 2008, compared to December 2007. The price of plant products was down by 38 percent, while that...

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Neuner’s Bio Wellness Energia és Vitalitás Tea

As a result of a new innovation, every single tea filter is packaged in aroma-sealed pouches, made from a new material. This is a special aluminium pouch which allows teas...

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Duffy to be face of Coca Cola light in 2009

It has been announced that Duffy is to be the face of the 2009 advertising campaign of Coca-Cola light. According to the marketing director of Coca-Cola UK, the singer is...

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Food events in the Balkans

Mac-Line Hungary Kft. is a company specialising in trade events organised in the Balkans. Last year, they helped 445 Hungarian companies in attending 36 events in ten countries. – In...

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Typical consumers of seasonal sweets are young

Sales of Easter chocolate figures continue to drop. Hyper markets remain the primary distribution channel, while the market share of small stores continues to shrink, according to data from GfK...

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Trendy foods

Trends have a substantial influence on shopping decisions. Such trends also have the power to change consumer habits and the structure of demand for good. The effects of trends can...

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Romania still enjoying growth

According to an estimate by Eurostat, retail sales in the EU-27 countries were down by 0.2 percent on average, and by 1.5 percent in the Euro zone in November 2008,...

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Enviga citrus és erdeigyümölcs ízekben

Enviga is an innovative product which is not only delicious and refreshing but owing to the unique combination of an antioxidant called EGCG in the green tea and caffeine invigorates...

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Márton Szebeni joining AMC

Márton Szebeni Márton, a former divisional director of Hungexpo was appointed general deputy director of Agricultural Marketing Centre Kht in January. In the past, he had been responsible for launching...

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