News and articles

Smaller than expected drop in coffee consumption

A survey of the effects of the economic crisis on coffee consumption in Hungary has been prepared by Valdo Café, using interviews with 100 leading customers. The findings show that...

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Peach flavour taking the lead in terms of quantity

According to the Nielsen Retail Index, sales of fruit juice stagnated at slightly over HUF 46 billion in 2008. Sales in terms of quantity were down by 5 percent in...

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5.4 percent rise in income in competitive sector

Gross average income in enterprises with at least 5 employees and in the public sector were down by 5.2 percent in the first month of 2009, compared to January 2008,...

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Gösser NaturZitrone

A special combination of Gösser with its characteristic flavour and naturally refreshing lemon juice....

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Bref Tornado Gel for dirty work

Following the Bref Tornado active toilet cleaning powder launched in 2008, the new Bref Tornado Gel was introduced in February 2009....

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Award for TV2 BRANDcare – T-Home cooperation

In the Local Deal of the Year category of the Festival of Media Awards, the brand introduction campaign of T-Home has reached the final. This innovative BRANDcare solution based on...

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Higher quality PET for fruit juice

Though consumption of fruit juices dropped last year, strong brands were not particularly badly hit, because consumers appreciate innovations even in cheaper segments. Owing to increasing price consciousness, the time...

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Recession in butchers’ shops

Trends in the world market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the market price information system (PÁIR) of KSH and AKI...

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enviga

The highly functional brand message of enviga – boosting metabolism – is conveyed by using a windmill, a unique creative tool which symbolises natural freshness and constantly changing energy levels....

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SIÓ helping children in need

The Thank you SIÓ! Schoolbag Program will help 1000 children in 2009. The program is composed of two parts: a description of the children nominated and a drawing competition. A...

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Hungarian foods sampled in Germany

Producers of bio products from all over the world met at the Biofach exhibition held in Nürnberg, between 19-22 February. The event was attended by 22 Hungarian companies with the...

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Chains of small stores increasing their market share

According to data from the GfK Hungária ConsumerScan, decline in the market of fruit juices continued in 2008. Growth was recorded only in the nectar segment. Sales in terms of...

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Expectations reaching lowest point ever

The conjuncture index of GKI has been falling for the fifth consecutive month. According to a survey conducted by GKI Gazdaságkutató Zrt., the deterioration in business expectations speeded up in...

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Colgate

In the spot, an attractive female dentist reminds us that the use of the new Colgate Total Advanced Clean toothpaste will help in keeping our teeth free of plaque, because...

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A bit of optimism always useful

In spite of the economic crisis, more money was spent on Coca-Cola in January than ever before, with Coca-Cola accounting for 36 per cent of total sales of carbonated soft...

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News

Lidl embarking on logistic projects in France. This member of the Schwarz-group has invested EUR 23 million into the construction of a 30,000 square meter logistic base near Grenoble. The...

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Shiny teeth – preferably with promoted products

Experts believe that mouth hygiene is still behind Western standards in Hungary, which means there is still room for development. Brand loyalty is low in the mouth care market, with...

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Sales still not dropping in terms of quantity in Spain

Spain is one of the leading European markets, with 45 million consumers. In the fourth quarter of 2008, it was still one of the ten European countries where no drop...

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Kinder Maxi King, Kinder Hűtött Finomságok

As many gifts as many reasons to unwrap! The Kinder Hűtött Finomságok promotion has entered its third period. The attractiveness of this period and the film is due to the...

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Univer-firm opened in Kecskemét

Kecskemét-based Univer Product Plc. is about to close its firm in Nagybánya (Romania) in June, and moves production to Hungary instead. The company involved in babyfood and relishing has already...

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At least 25 thousand consumer-protection check-ups this month

Provider sectors, especially those involved in tourism are about to face yet another surge of consumer protection-control between the interval of 1st and 30th April.  The major emphasis of these...

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Sixty-year old Tchibo celebrates with retro-cups

Sixty-year old Tchibo celebrates its birthday by handing out a collection of artistic retro-cups, designed by students of fine art. These new retro coffee-cups are available from April in a...

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Tetra Pak Sales Growing to 8.8 Billion euros in 2008

Tetra Pak, a world leader in food processing and packaging solutions, has announced net sales of Euro 8.8 billion in 2008 – up 5 percent from 2007 in comparable terms....

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Spanish-Hungarian business relations to be strengthened at trade-show in Madrid

It is the first time that Hungary as an exhibitor took part in the Madrid-based Salón Internacional Del Club De Gourmets trade-show, between 30th March and 2nd April. Wines from Tokaj,...

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Chocolate-industry is not at all touched by the crisis

In spite of the deplorable economic conditions, chocolate-factories seem to profit from the crisis. Chocolate-manufacturers have managed to produce a 7 percent increase of yield in Germany, while American sales reports...

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Baby food experiencing the largest sales growth in the speciality food market

Baby food experienced the largest sales growth in the specialty food market between 2006 and 2008, according to National Association for the Specialty Food Trade. Specialty baby food generated $58 million...

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Pernod Ricard forced to sell Grönstedt to Altia, instead of Arcus

Even though Pernod Ricard agreed to sell three brands to Arcus, competition concerns have forced the company to remove Grönstedt from the deal and sell it to Altia instead. The...

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A 20 percent decrease of oilseed products

Oilseed production is expected to decrease by approximately 20% in the 2009/2010 marketing year partly due to an expected decrease in sunflower seed area and lower yield. All major oilseeds...

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Increasing price of living pig and import-competition getting stronger

Moreover, there is an increase of meat-prices and the prices of meat products, and import-competition is getting stronger and stronger.  The annual Easter-time meat-breakfast organized by the Hungarian Meat-Industry Association...

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Product exchange at Henkel Hungary

Henkel Hungary announces toiletcleaner-exchange action because its product 750 ml Bref Tornado Gel toilet-cleaning gel came out in package with faulty bottle-cap and therefore opens too easily.  Although only a...

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