Other
From killer of ideas to creative thinker
Date: 2007-10-31 08:00:00
The amount of knowledge to be learned from the three days of the Esomar conference equalled a university semester. The international organisation of market researchers celebrated the 60th year of...
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In house competition for baristas
Date: 2007-10-31 08:00:00
The in house barista competition of Piazza d’Oro was held by Sara Lee Hungary Zrt. in Dumas Restaurant of the French Institute. Sara Lee Hungary Zrt. has been playing a...
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Record breaking CMS in Berlin
Date: 2007-10-31 08:00:00
14 thousand people visited the largest trade exhibition of the cleaning industry held in Berlin in mid-September. 343 exhibitors from 25 countries attended the four day event. Prospects in Poland,...
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Pálinka Promenade in Vigadó square
Date: 2007-10-31 08:00:00
The II. Budapesti Pálinka Promenade was held between 28-30. September, in Vigadó square. Only authentic palinkas, made exclusively from fruit were allowed to be presented. Products of Zwack Kecskeméti Pálinka...
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Vending machines heading east
Date: 2007-10-31 08:00:00
We have found at the Eu’Vend exhibition of the vending machine business held in Cologne, in September that Hungarians, Poles and Czechs had become important for the industry, which generates...
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Prophecies and facts in Tapolca (part 1.)
Date: 2007-10-31 08:00:00
Despite negative market trends, the atmosphere was pleasant at the Business Days conference organised by Trade magazin and Lánchíd Club in Tapolca, on 26-28. September with nearly 300 guests. During...
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Growth to begin next year
Date: 2007-10-31 08:00:00
In his presentation about the state of the Hungarian economy, Dr. Gábor Karsai Gábor, deputy general director of GKI, had words of encouragement for the audience, pointing out that the...
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Future consumers more conscious and older
Date: 2007-10-31 08:00:00
Ákos Kozák, managing director of GfK Hungária spoke about global consumer trends appearing in Hungary. Future consumers are expected to be far more conscious and their opinions will have infinitely...
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Using shrinking budgets smartly
Date: 2007-10-31 08:00:00
Mrs. Szalókyné Judit Tóth, director of Nielsen turned the attention of the audience to the present. Though 58 per cent of consumers find it harder to make ends meet, only...
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Hungarian food losing ground
Date: 2007-10-31 08:00:00
Zoltán Fórián, head of division, Agrár-Európa Kft., pointed out that there is confusion in the press regarding the expected increase in demand and the extent of price rises. According to...
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Increasing cost effectiveness a key to survival
Date: 2007-10-31 08:00:00
Péter Nagy, head of division from PriceWaterhouseCoopers Kft., spoke about the increasing importance of cost effective operation, which is not only the result of market pressures, but also that of...
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2008 could be the year of Aldi
Date: 2007-10-31 08:00:00
In her opening presentation on the second day, Mrs. Szalókyné Judit Tóth, director of Nielsen emphasised that it will be the cheaper sales channels and products will show growth in...
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Solving liquidity problems by factoring
Date: 2007-10-31 08:00:00
Dr. István Tari , director of Erste Bank Kereskedelmi Centrum and László Stickl, general director of Erste Faktor spoke about the solutions bank can offer to the liquidity problems of...
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Diversity, service, speed
Date: 2007-10-31 08:00:00
László Hovánszky, managing director of METSPA outlined the development of retail trade seen over the past 15 years. He thinks that the response by domestic producers and manufacturers to the...
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Hoventa – everything that is catering
Date: 2007-10-31 08:00:00
This year’s Hoventa attracted over 15,000 visitors. The main attraction was the WACS Global Chefs Challenge”, but the 4th Hungarian Barista Championship was also a very successful event. Over 150...
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Everything you want to know about your consumer
Date: 2007-10-31 08:00:00
Career & Style held its conference on 7. September, where current issues of the consumer market and possible future changes were discussed. In her opening presentation, the managing director of...
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Wine marketing Conference in Sopron
Date: 2007-10-29 00:00:00
The aim of the event is to present the European Wine Marketing program. The organisers wait more than 250 people for the VII. Wine Marketing Conference between 6-7 December in...
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Sausage Festival of Csaba
Date: 2007-10-29 00:00:00
This year 360 teams made the sausage on the competition, there were several other events for example consumers could tasted and buy wines in the Marquee of Wine Gaieties. The...
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In-Store Conference about trade marketing
Date: 2007-10-24 00:00:00
You will know all about integrated marketing communication and trade marketing if you be at Holiday Beach Budapest Hotel on 28-29 November . The 2 in 1 forum is organised...
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Bta Trade Show together with Hispack in 2009
Date: 2007-10-09 00:00:00
Representatives of 3,500 exhibitors in a net area of 85,000m2 occupying the six pavilions of Fira de Barcelona's Gran Vía venue. Over 60,000 professional visitors are expected, 10% of them...
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Golden lolliPOP Award
Date: 2007-10-05 00:00:00
This year 174 tenders vied in six categories. The Winners are: DisplaysBest design: Rauch Nativa plexi puld display – Unobi Design Communication Kft.Best technic: Djuice display – Colorpark Design...
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One week for the entrepreneurs
Date: 2007-09-27 00:00:00
Free presentations and discourses about questions serve the Hungarian entrepreneurs from 27 September to 6 October, organised by Budapest Chamber of Industries. Days of the Chamber's program begins with the...
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Nestlé ice cream for children – a case study
Date: 2007-09-24 08:00:00
Only two out of the sixteen lectures presented at the Esomar conference held in Milan, in May dealt with experience accumulated in central or eastern Europe. This time, we will...
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CIES SUPPLY CHAIN CONFERENCE 2007
Date: 2007-09-24 08:00:00
Tomorrow’s Supply Chain: Efficient, Transparent, Sustainable 11 & 12 October 2007 – Prague, Czech Republic, www.ciessupplychain.com The CIES Supply Chain Conference 2007 is /the/ meeting place for Supply Chain &...
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Hungarian exhibitors in Slovenia
Date: 2007-09-24 08:00:00
Only a few exhibitors represented Hungary at the 45th International Agricultural and Food Exhibition held in Slovenia, in Gornja Radgona. Nearly 135,000 visitors were registered between 25-31. August at the...
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Official recognition for high quality Hungarian products
Date: 2007-09-24 08:00:00
Awards of the Hungarian Product Grand Prix were handed over on 5. September in the Parliament building. 22 products received the Grand Prix, while another 36 received a certificate of...
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Bored professional or enthusiastic amateur?
Date: 2007-09-24 08:00:00
At the June meeting of Trade Marketing Klub, I heard the remark that “I would rather work with an enthusiastic amateur than a bored professional” from one of our colleagues....
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Golf championship for business people
Date: 2007-09-24 08:00:00
The idea of organising a golf championship for prominent representatives of the business community was conceived seven years ago. László Hovánszky, vice chairman of Birdland Golf Club has become the...
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