SPAR: Superbrands for the eighth time

In 2015, the SPAR brand won the Superbrands recognition for the eighth time. The recognition is a positive feedback from both the industry and from the consumers, because in the selection of the winners, the consumers were also involved.

The Superbrands program was started in 2004 in Hungary. The main aim of the program is to acquaint the best brands with a wider audience beyond the professionals. The program was established by the independent Brand Council (UK) and now it is operating in 90 countries worldwide, and the jury follows the same rules when selecting the candidates.