Santa Claus in the summer

By: trademagazin Date: 2010. 08. 29. 08:00

More than 500 units of Sears, Toys R Us, Target and a few other American retail chains decided to push Christmas promotions as early as July. They give a 40 percent discount on average and the sunglass-wearing Santa Claus attracts lots of shoppers, some of them spent several hundred dollars on Christmas gifts already. Others think the whole thing is ridiculous.

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