Food trade’s TV spots reached the highest number of viewers in June among the product categories
The longest average daily TV watching time was measured within the age group over 60, while the the 18-29 age group watched the TV the least.
On list price, advertising spendings rose by 20 percent from a half year to another.
Food trade’s TV spots reached the highest number of viewers in the 18-49-year age group among the product categories in June this year. Food products are followed by other medical products, automobiles, credits-loans and a mobile subscription / package – the Nielsen Audience Measurement Ltd. reveals on the basis of the data of the channels.
(Source: Nielsen)
Related news
97% Of Portuguese Prefer Physical Stores, 22% Shop Online, Study Finds
Despite 22% of Portuguese consumers now shopping online, physical stores…
Read more >The Costa Art & Craft competition is starting!
A good coffee can do wonders – it refreshes, inspires…
Read more >Agricultural diplomacy negotiations during the Green Week in Berlin
Within the framework of the 88th Berlin Green Week and…
Read more >Related news
OKSZ: margin is not profit!
The international food retailer member companies of the National Trade…
Read more >Viktor Orbán on Kossuth Radio: traders cannot add more than 10 percent to the purchase price
Traders cannot add more than 10 percent to the purchase…
Read more >GKI Analysis: Why are food prices constantly rising?
In recent times, the rise in the prices of basic…
Read more >