Food trade’s TV spots reached the highest number of viewers in June among the product categories
The longest average daily TV watching time was measured within the age group over 60, while the the 18-29 age group watched the TV the least.
On list price, advertising spendings rose by 20 percent from a half year to another.
Food trade’s TV spots reached the highest number of viewers in the 18-49-year age group among the product categories in June this year. Food products are followed by other medical products, automobiles, credits-loans and a mobile subscription / package – the Nielsen Audience Measurement Ltd. reveals on the basis of the data of the channels.
(Source: Nielsen)
Related news
The Costa Art & Craft competition is starting!
A good coffee can do wonders – it refreshes, inspires…
Read more >Agricultural diplomacy negotiations during the Green Week in Berlin
Within the framework of the 88th Berlin Green Week and…
Read more >Spain’s Deoleo Sees Olive Oil Prices Staying High Until June 2024
Olive oil prices in Spain will remain at record levels…
Read more >Related news
Quick commerce booms in India as consumers seek faster deliveries
The demand is particularly high amongst younger consumers. Quick commerce…
Read more >REWE Group Revamps Digital Loyalty Programmes
REWE Group has announced a new format for its digital…
Read more >Lactalis to close factory in Zambia
The dairy group has cited “market dynamics”, according to a…
Read more >