The Sunday store closure affected the advertising market
The introduction of the Sunday store closure moved the commercial chains’ advertising spendings as well – vg.hu wrote.
In the first half of this year the retail chains operating in Hungary spent four percent more on advertisings than a year before. This is a significant drop, compared to the 40 percent increase of the recent years. (vg.hu, Diószegi József)
Related news
Magazine: Transforming bakery industry
József Septe, president of the Hungarian Bakers’ Association informed that…
Read more >GKI: international trade chains are constantly gaining weight
Eleven retail chains in Hungary achieved 7.3 percent more gross…
Read more >The coronavirus changes the Hungarian and regional advertising market
Mainly due to state advertising spending – which was 10…
Read more >Related news
Why are parcel locker providers getting stuck? This data points to the reasons
Parcel terminals are becoming increasingly popular: this year, nearly three-quarters…
Read more >Sustainability and health: the rise of plant-based dairy products in Hungary
In recent years, plant-based dairy alternatives have gained significant popularity…
Read more >Milk and dairy products are becoming more expensive: what is behind the price increase?
The price of milk and dairy products has increased significantly…
Read more >