Lidl’s highly successful debut on TikTok
Lidl Germany made a superb debut on TikTok on 27 April, with more than 36 million views for its #movelikelidl challenge on its first day! With its presence on TikTok Lidl is expanding its social media presence. The new platform enables the discounter to better reach students and young professionals. On its first day only Lidl’s career page on TikTok reached 34,000 followers and over 230,000 likes
Related news
On the threshold of a paradigm shift in food supply – Food policy analyst Réka Szöllősi was the guest at the September meeting of Chain Bridge Club
First Réka Szöllősi told in her retrospective that consumer protection…
Read more >Aldi underscores its price leadership
Aldi moves first to permanently reduce prices for olive oil…
Read more >Lidl GB To Open 10 New Stores Before Christmas
Lidl GB has announced an expansion programme that will open…
Read more >Related news
On the threshold of a paradigm shift in food supply – Food policy analyst Réka Szöllősi was the guest at the September meeting of Chain Bridge Club
First Réka Szöllősi told in her retrospective that consumer protection…
Read more >BMI: Deepening contraction in October
The seasonally adjusted October value of the Purchasing Manager Index…
Read more >GKI: The need for competitiveness reforms in the EU and Hungary’s role in the changes
The European Union faces significant competitive challenges, needing reforms as…
Read more >