Trademagazin > News and articles > Market News > MHH: four thousand fewer advertisements appeared on television in the first half of the year
MHH: four thousand fewer advertisements appeared on television in the first half of the year
Four thousand fewer advertisements appeared on commercial television in the first half of this year than at the same time last year, the communications directorate of the National Media and Communications Authority (NMHH) told MTI.
It was written that, according to a study on prominent product placement in in-house programs broadcast on national commercial television in the first half of 2020, 13,151 such advertisements were shown on RTL Klub and TV2 in the first six months, which is a 26 percent decline, compared to the same period of 2019. (MTI)
Related news
NMHH: November remains the strongest month in the advertising market
November is still the strongest month in the advertising market,…
Read more >K&H: young people can significantly reduce their digital overhead if they are aware
Today, digital overhead affects everyone to a greater or lesser…
Read more >AI-generated ads can have a negative influence on consumer perception
According to recent NIQ research, AI-generated advertising may have a…
Read more >
More related news >
Related news
Eroski develops innovative desserts made with fungal protein
Spanish supermarket chain Eroski, in partnership with catering leader Autoland,…
Read more >Disrupted market, uncertain future – foot-and-mouth disease epidemic could have serious consequences
The outbreak of foot-and-mouth disease (FMD) in Hungary has triggered…
Read more >