Golden Friday is even more golden

By: trademagazin Date: 2012. 10. 19. 11:22

The Golden Friday campaign was awarded with Gold EFFIE Award. The Golden Friday (Aranypéntek) campaign was made by the Human Telex Advertising Agency in 2011 for the Dreher Sörgyárak Zrt..

At this year’s EFFIE one curiosity of the Food category was that at the end of the alcoholic beverages shortlist only two brand owners’ campaigns were competing against each other, which are the largest rivals on the market.

“This gave a special emphasis for the competition, and thus it is more valuable for the Human Telex Advertising Agency to win the high recognition EFFIE award with its Golden Friday (Aranypéntek) campaign” – Hajnal Tamás creative and strategic director told.