The crisis affects beer consumption also

By: trademagazin Date: 2009. 11. 18. 00:04

According to the survey of the Nielsen market research company; The Hungarian beer market decreased by six-seven percent in the last year. The Seven billion HUF fall is not new, since the consumption of last year, was even bigger; 9 percent.

The crisis affects the catering trade the most and the shrinking on the Hungarian market, that has already begun three years ago put the biggest impact on this area – said Michiel Egerer, Chief Executive Officer of Heineken Hungária. While in retail sales the decline reaches 2 percent in the catering industry it is 12 percent – reports Világgazdaság Online.

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