Hungarian Product Nonprofit Kft.: The Hungarian products are the winners of the crisis

By: Trademagazin editor Date: 2021. 06. 08. 11:22

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Hungarian products emerged stronger from the crisis, their popularity increased during the pandemic, according to a survey by Magyar Tuote Nonprofit Kft. – Managing Director Benedek Eszter said at the organization’s online press conference on Tuesday.

According to the presented data, 32.2 percent of the respondents bought more Hungarian products during the pandemic than before. The highest proportion by age group, 43.8 percent, was measured among 18-29 year olds. In case of the same property and price, 80.6 percent of the respondents prefer the Hungarian product over the foreign one. 36.6 percent of customers pay 10 percent more for a product if it is made in Hungary, and their share increases to 44 percent if a trademark also proves domestic origin. (MTI)