Universal human values and constant low prices in the spotlight

Hungarian-owned, Ajka-based chain Ecofamily is celebrating its 21st anniversary this year. It operates more than 60 stores and an online shop, which are served by two logistics centres.

This article is available for reading in Trade magazin 2025/6-7.

Rita Molnár
head of EcoFriend
division
Ecofamily

“Our goal is to build a humane and professional organisation in which the trust of our employees and customers is our highest value. We currently provide a working environment for more than 1,500 dedicated employees, where we can work together with a sense of satisfaction and joy to achieve our common goals”,

says Rita Molnár, head of the company’s EcoFriend division.

The drugstore and grocery chain’s product range keeps growing. Their EcoFriend product category is dedicated to supporting a healthier, more sustainable and conscious lifestyle.