Constellation Brands, Coca-Cola To Launch RTD Fresca Cocktails
Constellation Brands, Inc. has signed an agreement with Coca-Cola in the US, which will see the launch of Fresca Mixed – a new line of spirit-based, ready-to-drink cocktails.
The initiative will mark the entry of the Fresca brand into the alcoholic beverage segment.
The drinks will be produced and marketed by Constellation and distributed through Constellation’s three-tier distribution networks, leveraging the company’s consumer knowledge, brand-building capabilities, beverage alcohol expertise, and strong retail and trade relationships to secure national distribution.
ESM
Related news
Coca-Cola To Introduce Mini 7.5-Ounce Cans In US Convenience Stores
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >Star Wars fans can collect 17 new character designs by buying Coca-Cola products
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >A star is born – say hello to dirty soda!
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >Related news
Industrial production is still declining in Hungary, but is already increasing in the EU
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >Food inflation accelerated in Germany in September
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >Trends come and go, but bread remains – most Hungarians swear by sourdough
🎧 Hallgasd a cikket: Lejátszás Szünet Folytatás Leállítás Nyelv: Auto…
Read more >